Top 5 Employee Advocacy Tools to Turn Staff into Brand Advocates

Posted by Austin Clarke
3
May 28, 2020
677 Views
Employee advocacy can be used to attract and develop new business opportunities. Companies are leveraging advocacy for higher social reach. In this competitive market, advocacy can be a tool to boost your reach amidst the industry. Here are Top 5 Employee Advocacy Tools which will help you pick the right one. But let's know what is Employee Advocacy.

Employee Advocacy is a platform that helps employees to share companies’ content on social media. Content shared by employees tends to bring more engagement than marketers. Fostering a society of advocacy, it has proved speeding up the growth of businesses.


LinkedIn Elevate

LinkedIn Elevate appears to be effortless to discover and share content organized by specialists in your company. Elevate aids to organize trending content and recommends it to the employees. 

It also helps to increase your company's visibility reaching your network on the most suitable time and boosting positive impact. Elevate is also good in topic management which eases the efforts of the employees to instantly select and share a particular content edited by admins. 

Users can also see results about the performance of their posts which are just not limited to the admins. Elevate will provide you with a decisive result if your company is active on LinkedIn.


Socioadvocacy

Making it second on the list Socioadvocay is an astounding tool to use for employee advocacy. Why is it so let's check it out, it offers easy setup with only an official working email that's it what takes to set it up, another factor is it offers one-click sharing on various social platforms which makes it easier than opting other tools. You can access it on any device.

Socioadvocacy offers effortless customization and it doesn't let you strive with data curation. Getting reports on a real-time basis any time anywhere makes it easier to use. Socioadvocacy also has an inbuilt gamification feature which encourages the employees to share and earn points. 

Socioadvocacy gives you a detailed report on every individual employee's activity so that you may know whose percentage of influence is higher. Marketing the message to those who matter from people who know you best is what Socoiadvocacy is known for.

Being a Great Platform with its anticipation in employee engagement and brand awareness on social media Socioadvocacy can be the best fit for Employee Advocacy tool which comes with a Cost-Efficient Perspective.

Bambu

Bambu is an employee advocacy tool by Sprout Social. It is one the best app for social media management in terms of organizing data sharing it effortlessly with amplifying the brand's message. 

Bambu also has to offer premium service for employee advocacy such as tradeshow event marketing, change management services and virtual event marketing. Bambu is a well-placed accessory which includes Amplification and Social Selling. Employees are also able to submit content using the Suggest a Story feature.

Gamification is also a part of the tool which helps to encourage the employees by incentivising them. Bambu presents a multitude of analytics. Which shows results in about the engagement and reach of the content with creating your organisation's influence.

Sociabble

Reserving its 4th spot on the list Sociabble helps to discover the power of your employees and using their influential qualities for your brand. Sociabble also offers Internal Communication, Employee Advocacy and Social Selling.

Introducing Social Selling Sociabble took it to the next level by making recommendations and demonstrating expertise, it also gives you a track about Lead Generation through Social Selling. Sociabble also extends to a social wall, real-time collection of your content from RSS feeds, and direct URL links. You can also create content and directly share it on groups.

Companies looking out for Employee Advocacy and Internal Communication tool can choose Sociabble with a blindfold.

Hootsuite Amplify

Grabbing the 5th position on the list Hootsuite Amplify has a bundle of features to boost the power of your Employee Advocacy. Hootsuite Amplify is an add-on of Hootsuite, it allows to send email notifications of organized and pre-approved content which is easy to post using a mobile app.

Hootsuite helps in creating new content with its existing social platform with some add-on features. It gives access to explore the mind of the curator with many of its features to create engaging content. you can also share individual contents based on employee's interest, updating live content is one of its features which is explained in detail on its website. 

If you are an existing Hootsuite user Amplify should be a tool in your cart as it has many features to offer supporting its various platforms.

Above Are the Top 5 Employee Advocacy Tools according to our research as the market has many other tools to offer. We hope this list will help you to choose the best Employee Advocacy Tool as Employee Advocacy is an operable answer for businesses.

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