The Perks of Using Mobile Apps for Your Salon Business
by Khloe Hunter Digital Marketing ExecutiveDo you have
your smartphone nearby? If so, take a few minutes to open the play store or the
app store. Type in any keyword that comes in your mind, 'anything at all', you
will find an app for almost anything you type. From cooking apps, to exercise,
and business management, mobile application development companies have created an app for almost
everything.
Majority of the businesses have
gone online and majority of them also have their own mobile apps. If you own a
salon or a spa, you might be doubting everything I'm saying. But even you can
leverage your business with the help of quality mobile apps.
Wondering 'how?', that's what
I'm going to discuss in this article.
1. Reduction of Customer Wait Time
How often do you find yourself struggling with booking
appointments? How many times have you had to find a customer service
representative to receive calls and book appointments for your customers?
You might be spending too much time and money just for managing
your customer appointments. An expert mobile app development company can develop a mobile app for you that allows your
customers to make appointments without any hassle.
With the help of a professionally tailored salon app, your customers can easily choose a stylist and easily book an appointment for a suitable time and date. Furthermore, if you opt for the beauty salon mobile app development, you will have the upper hand as compared to your competitors.
2. Services and Style Libraries
“I want a haircut that gives me
an entirely new look. I’m thinking about getting a pixie cut, but, I don’t really
want my hair to go above my shoulders. Something like a long bob maybe…”
Does this remind you of a
recent customer you had?
While working in the beauty and
salon business, you will definitely get these types of customers on a daily
basis. These type of requests can be easily handled with a mobile app. You can
take attractive shots of the haircuts, manicures, and the hair styling trends
that you are following and upload them in a styles library.
Once you have uploaded your
styles library with the latest trends and the services that you offer, you will
rarely come across these types of confused customers again.
3.
Easy
Check-ins
I’m pretty sure the biggest reason behind your headaches is the long and
frustrating check-in lines. All those unnecessary waitlists and the fuss
created by customers can create quite a havoc. This issue can easily be
rectified with the help of a beauty and salon mobile app. By providing
app-based or automatic check-ins, customers will be able to add themselves to
the waitlist and also view their possible wait time, this will eliminate the
need for a service representative to assist them through the process.
Furthermore, service reps will be able to provide their undivided attention to
the customers at hand. All of this leads up to more speed, efficiency, and
quality.
4. Push Notifications
One of my personal favorite
features about mobile apps is the ability to send ‘Push Notifications’.
E-commerce stores use this feature to re-engage their customers that have not
interacted with their app.
For your salon and spa business, you can hire a professional mobile app development company to develop a mobile app that holds the ability to send out push notifications about their upcoming or missed appointments. This will remind customers to be at their appointment on time or simply reschedule for another time. Furthermore, you will also be able to notify your customers about any upcoming discounts or exclusive deals.
5.
Loyalty
and Reward Programs
Everyone loves Rewards and incentives. With a mobile app for your salon, you
can offer special deals in order to keep your customer connected with your
brand. A quality mobile application will allow you to stay connected with your
customers 24/7, giving you an opportunity to retain your customers by sending
them rewards and deals to keep them visiting your salon. If customers feel that
you value them and would do what it takes to provide them a better customer
experience, then they will want to stick around to your business.
6. Customer Management
One of the best features
about owning a beauty and salon mobile app is ‘easy customer management’. No
need to make calls, book appointments, or call them to remind them of their
missed appointments. Mobile app development for your salons can help speed up
your everyday tasks and even deliver quality results when you are unable to
manage your business. Here is how a mobile app can help manage your customers:
-Manage cashless payments
-Notify customers about their upcoming appointments
-Track customer’s billing details
-Manage Customer Check-ins
If you’re thinking about getting a mobile app developed for your salon and spa business, our mobile app development company in Dallas can provide you all the right solutions.
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Created on Sep 13th 2019 01:44. Viewed 358 times.