The Immense Benefits of Facial Recognition Technology across Different Industries

Facial recognition technology can be used to boost security and enhance customer service in retail sector, public safety, the aviation and transport industry, and in authentication and access systems.

 

Today, facial recognition technology is used in a wide variety of businesses across different industries around the globe. This technology can help to not only enhance customer experience but to also boost security levels in business premises. Even in the current COVID-19 pandemic, facial recognition can provide reassurance to clients and visitors regarding their security and safety. Here are some of the advantages of facial recognition technology.

 

Retail

The retail sector is another industry that can benefit immensely from facial recognition technology around the world. This technology can be used to speed up theft and fraud investigations. In addition, it can be used to process videos from different sources to help identify persons of interest. Furthermore, retailers can use face detection to identify customers who are in the loyalty program and offer personalized levels of services. When coupled with real time object detection software, face detection can also help in speeding up in-store payment processes enhancing customer experiences.         

 

Enhanced Public Safety

One of the key industries that uses facial recognition software is law enforcement. This technology allows security agencies and the police to process images and videos from different sources like mobile, body worn, and even in-vehicle cameras. They can then identify people of interest effectively and quickly in real time and this speeds up criminal investigations. This is one of the best ways that visual intelligence solution is used to boost public safety.

 

Access and Authentication

Today, many identity and access management systems are now incorporating biometrics to guarantee more precise and faster authentication. Facial recognition can offer an accurate, fast, and contactless solution irrespective of whether you want to allow people access to specified areas within the building or allow employees access to specific databases and files. Some businesses are even using this technology for their work attendance systems to lower time fraud and boost security when staffs are checking in and out of the business premises.

 

Aviation Industry

Some of the sectors that have been hardest hit by the current pandemic are the transport and aviation industries. In the aviation industry, face detection can provide accurate and fast identity verification in all phases of passenger journey. This includes retail purchases, check-in, security screening, baggage drop, and boarding lines. Additionally, a mood detection software solution can be used to make the baggage pickup and immigration processes less stressful and frictionless. This technology can also be used in other areas of the transport industries to boost security and identify people of interest.

 

With facial recognition, businesses have an accurate and fast method of boosting customer experience and identifying individuals in a less intrusive manner that needs no contact. Today, many businesses have adopted this technology and integrated it into their existing security solutions. Furthermore, people have also become more conversant and more comfortable with the use of facial detection technology.