PWA Statistics That You Should Know in 2023
Mobile
consumption has seen an astronomical rise in the past decade, and it has been
observed that there are over 4 billion smartphone users globally! More than
half the world’s population is connected to smartphones, a huge statistic.
Even if
that wasn’t enough to persuade you, consider that the typical adult in the
United States spends more than three hours every day staring at a screen. Even
while mobile usage is increasing in general, native applications, once
considered the pinnacle of mobile devices, are being eclipsed by progressive
web apps. We’ll look at some crucial PWA stats that support this claim today.
For the
uninitiated, progressive web apps (PWAs) are online apps that look and act like
native mobile apps. One of the numerous advantages that PWAs provide for
companies is that they don’t need to be downloaded from an app store.
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Progressive
web app statistics
Let’s get
into the essential Progressive web app statistics that everyone should be
aware of in 2023!
#1.
PWAs Boast More Than 35% Greater Conversion Rates In Contrast To Native
Applications
Studies
have shown that the general conversion rate for PWAs is 36% higher when
compared to the conversion rates of native applications. The crucial aspect for
such parity has been determined to be the gap in mobile revenue between PWAs
and Native Apps.
Even
though the time spent on smartphones and mobile devices has been substantially
more than desktops, the revenue generation is vastly in favour of desktops. The
higher content on mobile devices fails to compensate for the revenue gap since
mobile sales are still lower.
·
Bad
Mobile Interface Design Overall.
·
Unknown
Sources Pose Security Risks.
·
The
Software Is Cumbersome To Use.
·
Difficulty
In Seeing Product Information Or Entering Personal Information.
·
One
Cannot Open Or Switch Between Different Displays To Make A Comparison.
These
have been determined to be the main reasons for the difference in conversion
rates between mobile and computer devices. However, these issues may be solved
by replacing native apps with progressive web apps. They provide the same
functionality and user experience as a desktop site while still having a slick
mobile design. This is why the first information we have about PWAs—the higher
conversion rate compared to natives—is so important.
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#2.
Customer Engagement Is More Than Doubled On PWAs
Among all
Web application usage statistics, the significant fact that baffles everyone is
that customer engagement is 50% more on Progressive Web Applications than on
Native Apps.
Web
Application development companies see a boost in customer acquisition,
retention, and engagement of at least 15% and up to 300%. Businesses that saw
an increase in consumer involvement did the following:
·
More Than
A 50% Increase In Mobile Sessions For Lancome.
·
The
Number Of Mobile Sessions On Makemytrip Increased By Over 150%.
·
The
Number Of Pages Seen By Twitter Users Increased By More Than 20%.
·
With
Trivago, Customer Loyalty Has Increased By Over 100%.
·
Increased
Re-Visits To Olx By Around 250%!
Since
more than 60% of smartphone users refrain from installing new apps, it stands
to reason that progressive web apps, which make it possible to quickly and
comfortably access one’s preferred website while on the go, would be of great
importance.
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#3.
For Businesses That Use PWAs, Page Load Times Might Increase By A Factor Up To
10
Speed is
one of the most crucial factors in offering a flawless digital experience, as
studies show that 53% of users would quit a mobile website if it takes more
than 3 seconds to load. As a result, we’ll talk about page speed and the
potential benefits it may bring organisations after they start using PWAs.
One of
the most exciting features of PWA’s advantages is that they load quickly. This,
coupled with their ability to work even when users are without an internet
connection, means that users may use their go-to app whenever they choose.
The
following are examples of companies who have seen a drop in page load times
because of the use of progressive web applications:
·
The travel website Wego has managed to cut the typical page load time in
half, from 12 seconds to only 3 or 1;
·
Using 3G, Twitter Lite, a Progressive Web App, may be fully functional
in under 5 seconds on the vast majority of modern electronic gadgets. On
average, it loads 30% faster than the typical website.
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Comments (1)
Steve Archerr
1
Steve Archer
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