Nothing is Actually Free (Part 2)

In the part 1 of my article on subject matter, I argued that you either spend your money or time or both in order to make impact, if any on the internet.

This article takes the argument to the nest level.

Have you ever noted that internet marketing or making money online is a numbers game. How much quality or targeted traffic you are able to drive to your offer will determine your level of success. How much of a free traffic are you able to generate through manual effort? If you are like me, may be very little. How much income have you earned since doing manual traffic drive? If you are honest, I am sure very little or none?

Generally on the internet, Click-Through-Rate (CTR) is between 2-5%. This means you need 100 visitors to get between 2-5 clicks on your offer. Also, out of 100 clicks, you make get 2/3 conversions or purchases. This means on the average, you may need 10,000 visitors to make about 2-3 sales. The question is how do you get 10,000 unique visitors on your own? It is very difficult.

When the process is paid for, it becomes another story. It is never free. Many of us however reject the idea of paying for traffic because (1) we have been deceived that we can make money without spending money and (2) we don't want to lose our money. Those who understand the game are spending money to make more money while we don't want to spend money and remain stagnant, not making any money that will justify the effort being expended. If the bottom line is a loss, those who spend money to drive traffic wold have stopped it. But the spending continues because doing so is profitable.

Ask yourself, is it a bad idea to spend $20 to make $50 sale? If it is not a bad idea, then spend it. When next you are reluctant to spend to drive your business, always ask yourself that question.

Nothing is Actually Free (Part 3) will come very soon. Here is Part 1 of Nothing is Actually free if you missed it