Microsoft Dynamics Navision for Consumer Packaged Goods
What are Consumer Packaged Goods? Why does a company need an ERP Solution to manage them? It is first important to know what these are. Only then does it make sense to move on.
Consumer Packaged Goods are a type of goods consumed by common people on a day to day basis. These goods are generally usable only for a limited period of time and have to be replaced fast as compared to other goods which last for extended periods. The CPG (shorter form) market is a very competitive one because of high saturation and lower consumer switching costs.
Some of the very basic examples of CPGs happen to be food and beverages, clothing, tobacco and other household products.
There is often confusion between consumer packaged goods and durable goods. It is to be known that the former has a shorter lifespan which is not the case with the latter. Also, the former has to be consumed fast and are available at a relatively lower cost. Besides, as the name suggests they are available in some sort of packaged form and are mostly displayed on the shelves of retail businesses.
Now that the concept is clear, the next question is what for do companies dealing in Consumer Packaged Goods need an ERP Solution to work on? How does an ERP Software for Small Business enterprises help a Consumer Packaged Goods company?
1. The ERP helps deliver products fast. It helps respond fast to last minute changes to orders.
2. It helps keep a close check on margins and protects the company’s brand equity.
3. It helps deal smoothly with suppliers, diverse customers and various internal departments.
4. It helps adapt fast to dynamic markets in order to stay competitive.
5. It helps improve the company’s operational structure causing no disruptions at all.
Most notably, this ERP Software for Small Business enterprises should not be just any ERP Solution. It should be a Microsoft Dynamics ERP solution. It should be MS Dynamics Navision to be specific.
In what way does MS Dynamics Navision, one of the finest Microsoft Dynamics ERP solutions of all time, help companies trading in Consumer Packaged Goods?
1. It helps maintain a proper balance between inventory levels and customer service through its state of the art analysis tools and ability to help generate the most relevant data.
2. It helps tackle various tasks with relative ease such as streamlining operations, handling inventory, managing warehouse, automating data collection and managing sales forecasting.
3. It helps achieve greater accuracy and productivity across the warehouse through bar coding, wireless scanning and integrated shipping.
4. It helps comply with strict regulations imposed by the concerned governing bodies and authorities.
5. It helps exceed customer expectations by seamlessly integrating with Dynamics CRM, Financials and Inventory for higher accuracy while delivering orders and lessening time in their delivery.
Operating a CPG Business is not that easy and a lot goes into running a successful business in an industry as fast paced, competitive and complex as this one. Many things are necessary to make the venture a successful one. CPG Companies need skilled workers and managers good in their work. They need a software which makes work easier, which the NAV does.
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