Know When It’s Time to Re-Platform your eCommerce Storeby Riana Mitt Marketing Manager
eCommerce migration is a time consuming task. Also, many sellers are under the impression that it could ruin their sales. Owing to these, and many other reasons, sellers try to avoid re-platforming for as long as they can. Whereas the truth is that your present platform might be causing you to miss out on major business processes and growth, preventing you from offering a better customer experience.
There comes a time when your eCommerce platform becomes more or less stagnant. eCommerce Migration services could be your savior in any such situation.
If your business shows any of the signs mentioned below, it's time to re-platform right away.
You Are Falling Short On Providing Quality Customer Experience
You might have started your eCommerce store with the best platform available at that point of time. But technology is changing everyday and there’s always something better coming along. As a result, your old platform might lack new features. This causes the customer experience to suffer which directly affects your business. If your platform is getting outdated and lacking important features, it's high time you try something new.
2. Your Present Platform Requires Too Much Maintenance
If your development team spends a major chunk of their time on eCommerce platform fixing bugs, which eventually gives rise to more bugs, you might need to re-platform.
3. Your Platform Is Incapable Of Multi-channel Integration
Integration is important to automate your business processes. For example, some companies deploy automation systems such as inventory management systems, POS, ERP etc. to add higher functionality and make the systems robust. This is done via integration, especially if you are selling on multiple sales channels. However, some platforms do not allow integration, which is a strong sign for you to look for a platform that does.
4. It Is Difficult To Understand And Work With Your Platform
While some platforms might have a bigger learning curve as compared to others, if yours is too complex to use and takes more than the expected time to be understood, then it might be time to switch to a different platform. One which is easy to use and work with.
5. It Might Be Restricting The Growth And Scalability Of Your Business
eCommerce sales are rising with each passing day. This might help your business to grow too, which will require a better platform. With the increase in the number of monthly transactions, SKUs, and visitors, your platform will need to buckle up. Re-platforming, here, can be your best shot.
6. There Are A Lot Of Manual Processes Involved
Despite almost everything moving to automation, some old platforms still rely on manual processes to complete the orders. Take product information and inventory count for example. Manual entry of such data is time consuming and susceptible to errors. Why do this when you can simply upgrade to a better platform and get all such processes automated?
Re-platforming can be a bit troublesome. But if want you your business to attain maximum scalability, then you need to carry out platform migration at the earliest. Your e-store might require a new product catalog after the migration. To get this done right, you can always opt for an SEO-Friendly eCatalogs Services.
Tired of being held back by your old eCommerce platform? Avail our eCommerce Migration Services at the earliest. You can also go for our SEO-Friendly Catalogs Services for post-migration catalog management. Just write to us at email@example.com
Created on Oct 22nd 2018 07:31. Viewed 355 times.