Importance of Corona Virus Signs for Essential Businesses during the Covifd-19 Outbreak

by Olivia Watson Printing manager

With the corona virus infecting more than three million lives across the globe, we all are going through difficult and uncertain times. Whether your business is closed temporarily, changing its hours of operation, offering essential and additional services, or looking for essential resources, you need to be in constant touch with your customers. Cutting off communication channels with customers and clients would perhaps be the worst possible decision that you make for your business during these difficult times. More than ever, these are the times when they are curious to know about your offerings, therefore in order to keep their interest alive in your products and brand; you need to communicate regularly with them.

If your business is open during these times, along with your customers, you need to think about your employees too. Keeping them safe and protected needs to be your priority and therefore you need to send out regular communications about health and wellness and basic hygiene measures. You also need to ensure that employees at your office or store are maintaining social distancing norms and you must educate them to stay home if they are not feeling well. Now, you must be wondering how you can ensure all these communications are sent out effectively. You can do that with corona virus signs.

What is Covid-19 signage?

With small and medium-sized businesses all across the world struggling to respond to the Covid-19 pandemic, signage can play a very important role in their communication efforts. These signs can be used for a wide variety of Covid-19 messaging like encouraging social distancing in stores to advocating frequent hand washing and highlighting new hours of operation to announcing new delivering options, informing customers about a temporary closure, releasing the new government and state mandates on restrictions and so much more. You can choose any customizable template and use it to convey your message just the way you want it to appear. In times of a crisis like these, these signs and posters have been recognized to be one of the most effective modes of communication for small and medium-sized businesses.

Get Return to Work COVID-19 Graphics Catalog

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Benefits of corona virus signs?

By using these signs and posters, businesses can keep their customers and employees updated on different company actions and strategies that include:

·      Social distancing signs: these signs encourage customers and employees to maintain six feet distance from each other in check in and checkout lanes. They also act as constant reminders for your employees to maintain six feet distance among each other. Social distancing is considered one of the most important steps in stopping the virus from spreading and therefore constant reminders must be sent with the help of signs and posters.
·      State or local mandates: posters bearing the latest directives from the state and government will indicate that your company is following and up to date with the current mandates regarding the Covid-19 as laid out by your state or local government. These serve more of an educational purpose for people who do not regularly update themselves with the latest information.
·     Change in hours of operation: as you modify your business hours, shut down temporarily, or consolidate your service offerings, it is important to keep your customers informed about the same. Posters with information about your revised timing or service offering seem to serve the purpose.
·      Reinforcing hand washing: as this is important for your customers, it is also important for employees whether they are working in-house or are operating remotely from their homes.
·     Take away/delivery: this mostly applies to the restaurants that no longer are offering in-house dining options. If you are shifting to take away or delivery services, you need to inform your customers about the same with taking away signs.

What are the most effective locations to put up these signs?
Let us take a look at some of the best places where you can put up your Covid-19 signage:

·       Front door or entrance: this location is considered the best for signage that indicates a change in business hours or special hours of operation for seniors or a shift introduced to take delivery only.
·       Windows or business storefront: do not hesitate to spotlight what you and your employees are doing to combat the Covid-19 using your company’s storefront. You can let your customers know how they can do their share too.
·      Point of sale or office interiors: you can use floor decals to send out social distancing messages around your checkout lane. This signage around the store can reinforce the faith of your customers in you that you are watching out for their health as they avail of your products and services.
·      Lounge area or cafeteria: you can make use of these places to double down your messaging about revised office hours, hand washing, basic sanitization measures, and more.

The corona virus signs are therefore one of the most effective ways to send out your message to your employees and customers. You can get a lot of customized templates online to choose from.