How to Build A Content Subscription Service App Like OnlyFans?

by Jessy Rayder Marketing Expert

Businesses of the current time have a premium dimension, just like Nokia had its Vertu mobiles. Premium offering becomes relevant when customers are willing to pay for it and the product or service is considered to be worth the price.

When it comes to social media, celebrities are seen as premium offerings. Celebrities must be in constant touch with their fans, their needs, and their feelings to intelligently plan their next move. Considering that almost 80% of internet users have at least one social media account, celebrities have no better place to interact with their fans.

The List Of Some Popular Names

Combining the first and second paragraphs, having a premium social media app connecting celebrities with their fans would undoubtedly be a great business idea. Cameo and OnlyFans are two apps that have taken enough care of this. Cameo is more of a celebrity video-sharing app, while OnlyFans focuses on a premium subscription, where users will also have to pay to access the content.

The premium social media segment may seem monotonous at first, but there are many layers that can be uncovered, leading to multiple business and profit dimensions. Let's look at some examples.

Greetly, one of the names that was established in 2014 to facilitate the interactions between fans and their favorite celebrities, influencers, and more.

CelebVM is a celebrity video messaging app that allows users to request personalized messages from celebrities in exchange for a 15% commission on their fees.

FanCentro is a subscription-based video-sharing platform popular among adult film actors, and its use has increased dramatically due to the COVID-19 pandemic.

Business Model

From the previous examples, it is clear that many business models choose from whether an aspiring entrepreneur wants to launch a premium social media app.

Kim Kardashian is credited with popularizing the gaming model. You can play a celebrity mobile game to feel like you are part of something bigger. It also helps in increasing the brand value of the celebrity. Membership programs and in-app purchases can be used to generate revenue. However, it should be noted that the marketing of this model largely depends on the popularity of the celebrity.

If we talk about the most basic and simplified platform for sharing, you have to make a selection of content-sharing models. Followers can get and request personal sessions with celebrities through this platform. While most content can be made free, the app can also use a freemium model, in which users pay a fee in exchange for access to exclusive content that is not available elsewhere. Cameo is an example of this.

The only difference between high-quality content social media and Facebook or Instagram is that users can access the content only after paying a fee. Celebrities can share behind-the-scenes photos and videos with their fans. Even on these premium social media platforms, you can have exclusive content for which you can charge extra. OnlyFans is a great example of this type of business.

Models of Monetization

There are countless ways to make bucks from an app like OnlyFans. In fact, the mutual profitability board for businesses and celebrities has played a major role in the exploding popularity of premium social media apps, particularly during the COVID-19-induced lockdown.

As we've already seen, the most basic and straightforward method of generating revenue for the app is to sell music subscriptions. Suppose you want to make a more advanced app like OnlyFans. Considering this scenario, you can go with different subscription plans at different prices. Based on appropriate discounts, the subscription fee can be paid on either a monthly or yearly basis.

Ads in the interface of the app can also help in learning this. You can work with clothing and accessory brands as well as upscale restaurants and pubs in a specific area to help increase their visibility through your app. You may be compensated based on the number of times ads are shown or the amount of business you have done for them.

In-app purchases are another way to earn money for your app. Garza is waiting for celebrities and influencers to promote their brand or product. You can run a marketplace or at least an affiliate program from your phone, so you can get paid for the goods or services you sell through your app.

OnlyFans Is An App That Has a Lot of Great Features

Premium social media platforms are marketable not because of their offering but their uniqueness. With this in mind, you make sure that your platform must carry features that aim at providing customers with a high sense of exclusivity. As you might have guessed, a premium social media app has two separate entities, one for the follower and the other for the celebrity.

Followers should be able to register quickly and easily using valid credentials. If possible, they should be able to use existing credentials from social media sites such as Google and Facebook.
They should quickly find and follow celebrities using the search bar with filters.
They should be able to request new videos and photos from celebrities and interact with them face-to-face, if possible.
If one of the celebrities they follow shares the content, they should be notified. This should also apply to special calendar events and premium content availability.
They should record individual outcry and access and share them on various social media platforms.
Celebrities should easily join/register in the same way that users do. They should include additional information such as their social media handles and, if possible, their mobile phone numbers for users to see.
They should plan that process ahead of time to give the impression that they are always interacting with their fans.
The celebrity must organize fundraising events for both social and personal reasons.
They should have a feature to talk to fans who have requested a shout-out. The action is also linked to a calendar, which allows the celebrity to keep track of their chat appointments and upcoming sessions.

Conclusion

An OnlyFans clone script can provide the technology that is required for a premium social media app. The Onlyfans Clone is simple to customize and can be enhanced with features that make it perfectly fit your business needs.