How And Why to Target Long Tail Keywords in SEO?

Internet is flooded with tons of articles which claims numerous benefits. As per the SEO Company in Delhi,  most of the time these articles lack real world, and practical examples that can give you a clear idea of what long tail keywords actually are and how you can apply them in your SEO strategy.

What is a long tail keyword?

These long tail search Keywords have always been challenging. These are highly specific search phrases with low search volume and it can also communicate certain searcher intent clearly. The article below will help you to understand about the opportunity of long tail keywords in SEO Company in Delhi.

Long tails can make major share of your search traffic:

Long tail keywords have major concern from all the traffic on the web. If you scroll back towards the keywords for which your website ranks on Google, you can observe that most of them are long tails and most of which you likely haven't ever been optimizing for.

They are easy to rank for:

As it is discussed above, that long tail keywords are always in low demand and low competition terms. If any of your competitor is targeting them, it is very easy for you to step in.

Their conversion potential is high because long tails are specific:

The smart long tail keyword research can help you to pick the terms that are geared towards that goal. It can be purchase intent keywords or any informational queries to win blog subscribers. Whatever kind you are looking for, this is always easy to see if a long tail terms fits into your conversion strategy or not.

How can you successfully target long tail keywords:

The best way is here to do that by logging into the Google search console, go to search traffic> search analytics and then select clicks,  and positions to be displayed. Here the data can be displayed for the last 28 days but you can easily tweak this if you need. From this list review long tail keywords that already rank #1 for.

Research new long tail keywords:

Now you already have a beginning keyword list. As per the Best SEO Services in India, this is always a good idea to look for some new long tail bases keyword on your seed list. For this, you should use the search engines' auto complete and related searches. You can do it easily by doing rank tracker.

Do the mapping and tagging:

After getting a bunch of long tail keyword list the Best SEO Services in India can rank your pages with relatively little effort. You can also assign keywords to landing pages and do some tagging so that you can navigate through your data easily.

Hopefully this article will help you to win lots of targeted visitors to your site and you can create a great example in the world of long tail keyword.

Report this Page