Google New Title Tag Generation Policy: Things You Should Know

by Alice Martin Software Developer

Titles are the triggers that help the users to determine whether the content is useful for them as well as apart from users title enable Google search bots to schedule the best user-oriented results for any query.

Therefore in this article, we will Discover the importance of the title tag and the points associated with the new title tag generation policy in detail that would help the Digital Marketing Agency In creating a new Digital Marketing Strategy.

So let's get started,

What is a Title Tag?

Before exploring the new Google title tag generation policy layer-by-layer let us start from the basics and understand what is a Title tag?

In the words of SEO, the HTML tag that permits us to provide a title for each web page is known as the Title tag and it extensively helps in earning organic traffic.

The <TITLE> tag comes across within the <HEAD> section of a web page. As well as you can find it over the Browser tab, The title tag is extremely important because it is the key point that encourages any user to click on the link and visit your web page.

In short, the titles provided to the webpage influence the thoughts of the user and make them decide whether the pages are relevant to their search query or not so for making the process of choosing the right web page for or any query Google come up with its new update known as Google title tag generation policy.

Under the new Google title tag generation policy Google decided that if they found your web page title not so relevant and engaging for the users, Google will provide you a title made by Google itself.

How will Google Regenerate the Title Tag?

Now you all would be wondering how Google designs any title tag for a web page so here is your answer. Google finds your title is not so relevant to your webpage then afterward it rewrites your title by summarising the context and purpose of content provided on that webpage.

Google came under the action from 16th August 2021 and while making new titles for web pages sometimes Google uses the H1 in the place of title in search engine result pages.

Or other than this one more factor that got noticed rapidly is that now google goes beyond HTML text to build new relevant titles for the websites, besides Html text google giving rise to further use of such text.

Difference Between a Title tag and an H1 tag

The fact that Google sometimes uses H1 for optimizing titles in a SERP may lead some of you to believe on a misconception that title tags and H1 tags are the same,so now let's clear this fact and understand the difference between a title tag and an H1 tag.

The major difference between these two tags that every Digital Marketing Company should remember is that the title tag is shown in the header section of the webpage and it appears as a hyperlink text on which users usually click to visit that particular page whereas H1 is shown in the body section of any web page and it only appears large like a title on the web page itself the purpose of the title tag and H1 is common that they serve a title for our web page but in simple words, the only difference comes on the that the title tags are shown in the browser for users and Google search boots to understand a brief about the content provided on that particular web page.

Tips to Remember for making good title tags-

After understanding the difference between a title tag and H1 here are some tips for all of the Digital Marketing Agencies that would help you in the process of making good title tags and eventually save you from the new Google title tag generation policy.

Before anything, first, understand the context of your web page and on that basis decide a title that would give a brief of your content to the user as well as Google.

For the last many years we all are noticing the fact that good title tags eventually increase the ranking factor of any webpage, so every website owner makes sure that all the pages associated with its website have a specified title in the section of <title> element.

Always try to write illustrative and concise text for your <title> elements. As well as try to Circumvent ambiguous descriptors such as "Home" for the home page, or " blog'' for the blog section page.

Google has given the limit of title tag between 50 to 60 characters so while designing any title tag make sure you never use more than 60 characters, in short, make your title easy to understand within the limit of 60 characters.

Keyword stuffing is known as a very important factor in SEO that helps in increasing the organic traffic up to a level but while designing a title tag we should avoid lots of keyword stuffing. Because it would not help in gaining the organic traffic instead of it users work in a confusing state as well as it makes our link looks spammy to Google.
If you utilize the reiterated or boilerplate text in <title> elements. Then completely restrict it from the next time because it is extremely important to have unique descriptive text in the <title> element for every webpage associated with a website.

While designing title tags always try to use the brief of your provided content on that particular page because that would be more user-friendly and help you eventually in gaining a traffic height.

Keep all these points in your mind for the next time and try to formulate your title tag for a better result and avoid coming under the impact of the new Google title tag generation policy. If in any case, you come under the criteria where Google rewrites your title tag and you didn't like the title given by Google or you think that you are provided with the title that is more relevant for your content then you can send your concern to Google at Google search community.

Apart from these tips for the Digital Marketing Agency, we have provided a list of free title generators tools that would help you in designing unique titles for your web pages in less time and effort.

Here is the list of Free Title Generator Tools-:

HubSpot: Blog Ideas Generator
Portent’s Content Idea Generator
SEOPressor: Blog Title Generator
Content Row: Headline Generator
Tweak Your Biz: Title Generator
CoSchedule: Headline Analyzer
SumoMe: Kickass Headline Generator
Blog about: Blog Title Generator
Inbound Now’s Headline Templates
Fate Blog Post Title Headline Generator
Kopywriting Kourse: Title Generator
Title-Generator.com
Content Majestic: Blog Title Generator
Thrive: Headline Optimizer

At the end of the article again we would like all the Digital Marketing Services related professional to make the title for your next web page with the help of information we have given for you and make sure the fact that it looks good according to a user point of view because it is the major factor that helps the user to decide whether to visit your page or not for their search query and as well as it minimizes the chances that Google rewrites your title tag under the implementation of new to Google title tag generation policy. All the best and stay tuned with Carina Softlabs for new blogs.