Global Cosmetics Market - Market Size, Industry Trends and Forecasts 2025

by Agastya Bellamkonda Business Consulting

Cosmetic products include those that are related to Skincare, Haircare, Perfume, Oral among others. Cosmetic products fall under the FMCG sector and are usually sold through retail stores.

Due to which, the sales of these products are dependent on various factors.

Browse more on Cosmetics Market Report

Demand Scenario

The market for a cosmetic product is estimated globally to be 507.75 billion USD in 2018 and is projected to reach 758.45 billion USD by 2025 with CAGR at the rate of 5.90%.

Of all the cosmetic products, Skincare has the highest market share whereas, Oral Cosmetics would be the fastest-growing market during the given forecasted period.

Growth by Region

The APAC region leads the cosmetic industry with a market share of 35% in the year 2018, followed by Western Europe and North America.

The reason for the high market share of the Asia Pacific region is attributed to the fact that the customers are relatively beauty conscious compared to the other regions.

Furthermore, with the anticipated growth rate being the highest among all the regions, APAC is the region of focus for all the cosmetics providers.

Companies mentioned

Procter And Gamble
Johnson And Johnson
Loreal
Avon
Hindustan Unilever
Bayer
Estee Lauder
Henkel
Clarins

Drivers vs. Constraints

E-Retail / Online Shopping
Rise in disposable income
Travel Retail
Product Innovation
Consumer perception of the products causing side effects
Unregulated market

The sale of cosmetics is witnessing a shift from being traditionally purchased to ordering online. Furthermore, an increase in spending income, especially in the developing countries is creating an increase in the market.

In addition to the above-said factors, other factors that act as drivers/constraints to the industry are available in the report along with a detailed description of their impact on the market.

Industry Trends and Updates

Product Innovations

Companies are focusing on getting the products specifically based on the data for needs by the consumer on the requirement. Gender-specific products are also increasing at a rapid pace.

Organic products

Growing concerns on the long term effects due to the usage of cosmetics is forcing the companies to bring in organic products as well. This market is expected to increase during the forecast period

Focus on Packaging

The packaging is viewed as a differentiator mainly for the FMCG products since the brand image the company projects are viewed at the retail shelf by the consumer.

Thus, it is very critical for every company to provide unique packaging solutions Customers are buying the products that are appealing to them both in terms of core use as well as its aesthetic appeal.

Big retail stores like Wal-Mart are choosing the products that are to be kept on their shelf based on these factors.

Apart from this, the report contains many more trends in the market.

In addition to these, the report talks about the latest happenings in the report in terms of mergers and acquisitions, expansions — adding new plants/increasing capacity in existing plants, renovations, etc. in detail.

Cosmetics Manufacturers profiling

The report also provides supplier intelligence which includes information such as top players in the industry (Procter and Gamble, Johnson and Johnson, L’Oreal, Avon, Henkel, Estee Lauder, etc among others).

This also gives further information on the supplier’s market share, and competitive landscape as well.