Digital marketing for a beginner

by Rishab Malik Digital Marketer


Hello friends, I am very happy to describe to you about digital marketing basic fundamentals. I love to help peoples through my knowledgeable blogs about digital marketing. My technicals efforts for the radiator fan company give them a new Image in the digital world. Steadily I increase my knowledge in digital marketing that gives me more options to promote company in more ways.

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If we talk about basics we can include some major points like website creation, content writing, SEO, SEM, Social media marketing, strategy planning, Web designing and more. you can learn digital marketing basics from the internet or google digital garage it's totally free of cost and can be understood easily by anyone. Just you have to implement these logics in real-life practice. let's focus important basics fundamentals of digital marketing -

Fundamentals of Digital marketing

  • Website creation
  • Content Writing
  • Search engine optimization
  • Search engine marketing
  • Social media marketing

Website Creation

The first step in the digital world is your virtual presence. where the audience can reach you without any difficulty. If your website is well described then it's easy for customers to take actions as per their requirement. they can easily decide what they want. If your website is not enough representable then it's not worthing. So, be conscious about your website that what kind actions to be on your website or facilities search audience.

Content Writing

Another significant step, It can behold the audience to your website or vice versa. As per industry and from my point of view Content is always King among all things. If your content is really creative or mix with infographics, media, videos then its really attract the viewers more as compared to others or without having multimedia. Real statistics or news can be an option for the audience to more loyal to your brand.

Search Engine optimization

After, creating a website and uploading the content to the website another step is to make your website search engine friendly. SO, it can only be through optimizing on-page and off-page activities which is coming under SEO. On-page SEO covers taking action on website pages. It involve points Title tags, Body tags, meta description, SEO friendly URL's. If you did on-page mannerly then it can be rank your website higher on search engine result pages if your competition is not higher. Off-page SEO covers actions taking outside the websites. It involves actions like social bookmarking, article submissions, Blog commenting, Forum submissions, Guest posting and more on.

Search Engine Marketing

After put organic efforts, now time for paid marketing. If you don't play it well then it exhaust all your money at one time. You can do it through google ad words or social media platforms. Both impact and get your result differently. In some cases, you get results instantly and in some cases, you build trust in front of the customer. Every platform using Artificial Intelligence for making customer investment-worthy. you can see there are many options like if you want to create brand awareness, lead generation, application installations and more. you can take advantage of both types of ads search ads and display ads.

Social media marketing

Most crucial step because of the increasing number of social media users. It makes your brand more visible to peoples than search engine. more than 92% of small businesses make their presence online because they also agree after making a presence on social media sales and interacting with customers is increased apart from offline. You can build your reputation more effectively.


After reading these fundamentals you can make any brand more viral or search engine friendly. Implementing these steps can increase users' engagements, more traffic, more sales conversion, more loyal customers and more recognizable to new users also. Keep learning and enhance more knowledge.

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About Rishab Malik Innovator   Digital Marketer

4 connections, 1 recommendations, 52 honor points.
Joined APSense since, December 15th, 2019, From Delhi, India.

Created on Feb 3rd 2020 02:32. Viewed 123 times.


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