Boost Your Sales Using Custom Corrugated Boxes

Posted by Alice Brainna
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Oct 13, 2023
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Corrugated boxes are important in many industries. Drop shippers, retail stores, wholesales, and e-commerce brands, it doesn’t matter what your business structure is, there’s no chance that you will not need customized corrugated boxes to send and deliver your products to your valued customers. Corrugated boxes can be customized with a meek logo or a full-makeover visual redesign from up to down. These boxes are also a good way to keep your products safe throughout the delivery process.

Simply put, corrugated boxes are different from other boxes because they are made up of thicker and wavy constructed walls. Corrugation is made by gluing up three different layers together. The two outer sheets are flat and the sheet in the middle has a curly/wavy shape. The procedure of adding corrugation and thickness to the boxes is precisely known as flute packaging.

Types of Corrugated Board

 

Shipping boxes that are made using corrugated paperboard are commonly known as corrugated boxes. Corrugated paperboard is made up of rows of paper columns that are usually known as fluting.

The fluting layer has air pockets that in addition give protective cushioning for all packaged products. 

The fluting coat is joined with a paper liner layer to make the corrugated paperboard material. The joining of the liner layers and the fluting makes the corrugated board, making it even stronger than ordinary cardboard.

Some common types of corrugation provide different levels of protective abilities, they are referred to as:

      Single Face Board

      Single Wall Board

      Double Wall Board

      Triple Wall Board

Considerations when designing custom boxes

Use Effective Designs 

For various types and sizes of products you can personalize these boxes by using different features like:

      Colourful logos and artwork

      UV Coating

      Die-cut Window

      Providing product information

Doesn’t matter if you showcase your products on a store shelf or deliver them to your customers, corrugated packaging can help you get new customers and help your products stand-out in the market, while your competitor’s products are displayed or shipped in generic brown boxes. Your products will surely stand out in boxes that feature your brand colours and display your brand prominently.

Use Eco-friendly Material

The rapid increase in global warming has made people think about taking steps to protect the environment. This transformed social attitude has pushed product manufacturers to make boxes that are eco-friendly so they can impress their customers. Many brands have positively reacted to the changing behaviour of customers and started using eco-friendly corrugated packaging options. 

These boxes can be easily recycled, and when decomposed they do not produce any harmful gases in the atmosphere. Eco-friendly corrugated packaging will increase your chances of impressing the customer and generating more sales and profit. The basic purpose of packaging is to protect the product inside, so your brand and its products are perceived positively by the consumers. You can use high-quality and eco-friendly corrugated boxes to secure your products from any damage which will make the customer satisfied with their purchase.

Choose the Right Colour

Using the right colours can have positive emotional effects on consumers' minds. Vibrant colours make your packaging noticeable even from a far distance and can represent your brand in a more effective way. Use the right colours on your custom printed boxes to attract and gain more customers.  Choosing the right colour is important for creating a unique corrugated box. 

For example, you can use vibrant colours for products that are for kids. Your colour scheme will create a strong base for your unique corrugated box and will play an important role in gaining customers.

Choose the Custom Size

Don’t choose large boxes for your small products because it does not look appealing and will disappoint your customers. Customized corrugated boxes can be easily made into any custom size so choose your packaging size wisely.

Use Custom Prints

You can create your personalized corrugated boxes communicative to your customers by printing your product information, company information, and logos on top of the boxes. Logos play an important role in boosting your brand identity and making your brand memorable. Logos work as one of the best marketing tools to advertise products and will also automatically boost your brand visibility. You can also choose to print catchy images and attractive graphics on the corrugated boxes to make them more eye-catching.

Personalized corrugated boxes give you a free canvas to print your ideas and pieces of information on, hence making your packaging look more appealing.  Use quality inks to make sure your printing goes smoothly and seamlessly as this will increase customers’ trust in your brand and they will prefer to purchase your products more often.

Add Striking Finishing

You can increase the looks of your personalized boxes by using different types of finishing options. You can add a cut-out windowpane to your box to give customers a view of your product inside. Customers will get to know what they're buying by seeing the product through window cut-outs, without touching the box. This will show customers your business's honesty and transparency, which will as a result boost your sales. 

You can also add handles to make your packaging more convenient for your customers. To make your custom corrugated boxes more luxurious you can add amazing finishing options like spot UV, aqueous coating, gloss/matte, foiling, and other techniques. All these techniques will make your packaging look attractive, which will increase your customer loyalty.

Create Personalized Design Boxes

When you are designing custom packaging make sure it reflects the targeted audience's preferences. If you design packaging according to your customers, it will surely connect with your customers and convince them to try your product. You can hire professional designers from Packaging Mania to give your personalized packaging a visually unique look. Designing your own customized corrugated boxes can be a difficult process, our professional designers know current market trends and the latest packaging styles. They will make you a sleek and modern design that will surely make your packaging look prominent in the market and among consumers.

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