TikTok Shop Vs Shopee: Which Platform Is Right for You?
Shopee is undeniably the largest online platform in Southeast Asia and has developed rapidly in the last couple of years. Now we also have TikTok, the most popular social media platform, and for good reasons. Both these platforms continue attracting a large number of sellers and buyers alike.
If planning to start your online business, do you know which platform you should settle on? TikTok shop vs Shopee which one you should select and for what reasons? This quick guide will certainly give you a head start in your quest to find the best.
Background Check on Shopee and TikTok Shop
We are all in agreement that TikTok is the number one social media app with more than 1 billion active users. That is quite surprising for some considering it started as a music-centric app encouraging people to post videos.
TikTok Shop was launched in 2023 and it is a new feature allowing creators, brands or sellers to promote and sell their products. Buyers have the freedom to purchase directly through the video or live stream.
Shopee, on the other hand, was launched in 2015 in Singapore before rapidly expanding to other Southeast Asia countries. It has overcome all odds to emerge as the largest eCommerce platform in this part of the world.
Pros and Cons TikTok Shop and Shopee
The good thing about leveraging TikTok Shop is that it boasts a lower selling fee than Shopee. After all, Shopee charges more than 5% transaction fees and commission fees, and more service fees. Not to mention the commission fees and transaction fees on TikTok shop are about 4%.
It is also worth mentioning that TikTok Shop allows for a convenient shopping experience. There’s no need for buyers to go to another shopping website or app to purchase products. The advantage is the sheer ability to shop directly on the TikTok app.
On the downside, functionality is limited while leveraging TikTok Shop. At the moment, the functionality is limited in the TikTok Shop seller center. Moreover, TikTok Shop is a newer platform that may not yet have much popularity, trust, and reputation.
As for Shopee, there are many marketing and advertising options in the marketing center, which make it easier for sellers to get more sales. It is also very user-friendly and easy to start, even for newbies to eCommerce business. Be sure to research more onTikTok shop vs Shopee which one is better before turning to either of them.
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