Google introduces 'Google Offers'

Google is all set to spread its arms in the territory of local sales advertising. It plans to launch "Google offers" through which local businesses can advertise its products with its mouthwatering discount offers. It is expected to fetch a good number of revenue for Google. It is coming out with its beta version in Portland, New York and San Francisco.

"Google offers" function more or less like Groupon. Users receive an e-mail with a local deal of the day. They then have the opportunity to buy that deal within a specific time limit. It will also provide users the ability to subscribe to location based deals and as the beta launch reads. One can expect best discount as well.

Google is communicating with small businesses to enlist their support and participation in a trail for a pre-paid program. This initiative is part of an ongoing effort at Google to make new products, such as the recent Offer Ads beta, that connect businesses with customers in new ways.

"Google Offers" will be powered by Google Checkout. It also includes Facebook, Twitter, Google Reader, Google Buzz and e-mail sharing options.

The Internet giant was supposed to buy Groupon at a staggering price of $6 billion.

Groupon is a Chicago based internet coupon service which records users around 35 million. Groupon is a group buying website that features different deals daily in various locations. It is present in most geographic markets around the globe including India. It walked away from Google acquisition as the acquisition fell due to hesitation by Groupon's founders. Groupon would have helped its new owner expand in the $133 billion U.S. local-ad market and lessen its reliance on Internet-search advertising.

Amidst all the confusion Google decision to come out with its own clone of Groupon is a very bold one. This may posed a serious threat to the very existence of Groupon. With already well established brand name and also being the largest search engine it is sure to grab the market fast.

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Comments

Astrid Martin    i am waiting for its release... Apr 26th 2011 01:44

Thiagaraj Sritharan   Kiruba Professional Services Hi Babu, Could you explain how to utilize google offers to earn online home based business? Thanks, Thiagaraj Apr 26th 2011 05:13

Chris Morgan   Web Presence Developer Google's always up to something. Waiting to see how they will make it easy for site owners to integrate this system when it comes out. Apr 26th 2011 05:51

Philippe Moisan   Tutorial videos, sci-fi writer Google is the 21st Century's Microsoft, always trying to steal market shares from every opportunity that works Apr 26th 2011 06:37

Enamul Huque   SEO Specialist So it's like www.edailyoffer.com of ApSense? Apr 26th 2011 08:52

Miim J.  web designer , web developer . Google's always up to something. Waiting to see how they will make it easy for site owners to integrate this system when it comes out. Apr 26th 2011 10:32

Philippe Moisan   Tutorial videos, sci-fi writer @Enam, eDailyOffer.com is also group buying, but for digital products and online services only. Groupon is for physical products on local markets, mostly big cities around the world I think. Apr 26th 2011 11:15

Abby Aurora   Affiliate Very good offer, I'll wait for full release, and I want to try Apr 26th 2011 21:54

Gopakumar Rajan   YouTuber from India Another 'Big-Bang' from Google! Must be an instant hit! Apr 26th 2011 23:24

Gregory Morrison   It's crazy that Google tries to take over everything that is popular now - they try to just buy out all of the good ideas and the top sites for those ideas. Glad groupon turned them down! Apr 27th 2011 01:23

Ety D.   employement im waiting this Apr 27th 2011 03:01