To Increase Visibility Make the Most of Your Facebook Fan Page

For those of you who have ventured into the exciting world of social media to increase visibility and enhance SEO marketing, we want to share some tips with you to make sure that your Facebook fan page is really working for you. Even if you do not have a Facebook fan page (yet), you will find that these techniques can be used in other areas of SEO driven web site development to win fans and influence customers.

If you are going to take the Facebook plunge, you really have to go into it with all you've got. Okay, maybe not all you have got, but you need to make an effort. Experts who have studied Facebook fan pages have found that many businesses only add new content about every two weeks. This is no way to influence your customers. When someone becomes a fan of your page, they are willing and waiting to learn more about you. Don?t disappoint them! (Plus, it is great for Top SEO)

You need to post quality content every day. And when we say quality content, this does not mean you have to post something about one of your products or link to your blog every day. You can mention or post links to something that will affect your industry or your customer base. You can post photos or how-to videos. Or you can run a mini contest--ask people to respond to a question and promise a prize for a randomly picked winner.

If you don't feel spontaneous enough to come up with something every single day, you can make an editorial calendar for your Facebook fan page or pick a topic that is similar to what you already have on your blog.

And if you think you are too busy during the day to stop and post, there are a number of online tools that will let you schedule posts ahead of time.