Myspace: Peddling Influence and Negotiating No-Money Deals on Myspace. (NOT AN AD)

Peddling Influence and Negotiating No-money deals on Myspace.

by CatHead

Current Marketing Strategies not working?  Poor Responses to E-mail Campaigns?  LoL  Guess What?  People have become immune and unresponsive to Internet advertising because of the saturation.

I will, in this blog, attempt to relate to you stategies that work for me and try to help you see that these strategies can be modified and tailored to fit the product or service you are representing.

Myspace is a social network with over 60 million active users.  Users of myspace blah, blah, blah......You prolly already know the story.  If you don't look it up somewhere =)

Peddling Influence:

Influence is determined by the number of thousands of friends in your myspace friends list.  Having a large friends list is important to many users for obvious reasons, primarily because you have instant access to thousands of listeners or customers via the bulletin system. It is also an important thing to have (imo) because you can have an instant sampling of consumer data at your fingertips 24 hours a day by monitoring the bulletin system.  A kind of immediate "What's hot and What's not" feed delivered to you constantly.  Then by monitoring this data you can adjust your services to meet the needs of the people you are serving.  They will constantly tell you what they want, dont worry!

From my observation, the primary thing that users want is more influence!  More Friends!  Friends on myspace are traded by a method called whoring.  Whoring is a very simple referral system, "I'll refer you to my friends, if you refer me to yours".  Whore for Whore deals are transacted on a 1:1 basis.  Ex:  A user with 10,000 friends will post 1 referral bulletin for every 10 referral bulletins a user with 1,000 friends posts.  You can see that this becomes inevetibly less effective as the two users friendslist become more and more overlapped, so the relationship is severed and the two users go off searching for other partners with a more unique list to their own.  I would say you need a minimum 2,000 friends to be considered a desirable prospect.

So how can you make money off of this?  While users are rarely willing to pay to be whored, they are willing to do just about anything else.  You could get creative, i suppose, with 3rd party companies.  Ex:  I will post a bulletin for you if you click all my PPC's.  Or just use your imagination, it's not that hard to do.  Trust me, you will never run out of new people wanting to be whored!

Influence without a Large Friends List?:

If you have read this far you don't have a large Myspace Friends list, so how can you make effective deals?  Very simply, really, by offering desirable services to people who already have large friends lists.  Now you don't have any friends so whoring someone is not an option for you, try and brainstorm about what that person may want with the large list and make them an offer.  Posting a bulletin is a very simple thing to do, and a user with a large list will gladly trade you for a service that they need or desire.  I trade in custom graphics personally. Profile and picture customization is a hot commodity in myspace.  If you are an artist you can make deals with just about anyone for just about anything.  Another simple thing is picture or blog commenting, tell a user with a large list that you will comment all their pics and blogs in exchange for posting a bulletin for you. 

There are too many ways to discuss to position yourself in the myspace community.  Just use your imagination or come join my group and we can discuss a custom stategy for you.