Business Support Group - SalesJuku

SWOT: A Marketing Term, People With Guns & Helmets Aren't Coming To Get You

by Jacqueline Taylor-Adams
Jacqueline Taylor-Adams Advanced  
AN EXERCISE:
SWOT simply stands for: Strengths, Weaknesses, Opportunities, and Threats. 


Strengths and weaknesses focuses your business to look internally at what your business can do.  

Threats and opportunities are external; focusing on the conditions of the real-world.

Learning how to apply a SWOT analysis to your business will help you formulate a marketing strategy and position you ahead of competitors.
 It is the starting point of strategic planning. Take all necessary actions to reduce the threats to your company and position yourself to take advantage of the opportunities.

 

Please, list one Strength and Weakness of, one Opportunity for and one Threat to your business. SWOT.

 
Oct 27th 2010 01:27

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