Today while playing Candy Crush game, then I realized about its popularity. This is one of the famous games amongst the users, thus forced me to think“how other gaming applications perform in the market after their launch?”, then I saw the reality and understood, it’s very hard for a mobile gaming application to achieve popularity & a huge success in this competitive online market. The reason behind this is the launch of excessive game applications & the lack of proper online marketing of the game. Hence, the first and foremost thing needs to be considered after the launch of any game is to plan a best strategy for game marketing, because a gaming application or a normal product is considered a waste until it is appreciated by the users for whom the development of game app or product has been done.

Choose Best Game Marketing Strategies

The next thing to consider is the adoption of the best game marketing strategy, which is responsible to re-direct huge amount of genuine traffic towards our application which in turn reflects the real success of the app. Now, the first step to promote an application involves the selection of top most marketing tasks and as per the current digital marketing standard following are the best fit list of tasks that need to be implemented for an application success:

1. Marketing of game in social media websites like Facebook, Twitter, etc.
2. Online news distribution for application release.
3. Promoting game application on niche gaming websites.
4. Video marketing of game application on video sharing sites.
5. Presenting gaming app in popular PPT sharing sites.
6. Read full blog at- Game Marketing Strategies- The Must Do’s