Numerouno

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Review on Numerouno

Numero Uno, began its journey in the year 1987 as one of the first Indian denim brands. Positioned as a lifestyle brand, Numero Uno offers a complete range of casual wear, innerwear, shoes and accessories. Numero Unos state of the art production plants are situated in Gurgaon (Haryana), and Selaqui (Uttaranchal). From Excellence in Retail Performance in 2006 to the Brand of the Year for mens casual wear and womens western wear in 2008 and Most Promising Brand of 2010, Numero Uno has been steadily increasing its popularity as well as footprints. Numero Uno has 190 Exclusive Brand Outlets. The brand is present in 500 Multi-Brand Outlets, Shoppers Stop and Wal-Mart. It caters to online customers through its e-store, www.numerounostore.com The brand takes pride in its ability to forecast fashion and make best use of the latest technology. The fashion styles are based on the seasons forecast, global trends and market feedback. Numero Uno recruits experienced designers from NIFT, Indias premier institutes and provides them with exposure to the foreign markets. Studio Uno offers a serene, green and musical environment which is conducive to creativity. The very essence of the brand, Numero Uno, is dynamic, youthful and driven by passion. The brands key audience is the youth, who detests monotony and likes to explore and try new stuff. Therefore in our previous campaign (2012) we urged the youth to step beyond the stereotypes and Try Something NU. As they say, change is only constant; one needs to be constantly re-inventing oneself and Be the NU you. The new tagline, Be the NU you asks youth to explore their newer side. Numero Uno celebrated its Silver Jubilee in 2012 and introduced a new logo. NU is short for Numero Uno and the logo is strategically used to represent, New. This reinstates the brands commitment to innovation and newness in its offerings. We offer: Wide range of Numerouno proucts. Easy ordering via web and phone.