Latest Mailing Databaseby Email Saler Latest Mailing Database
We will collect your leads under your targeted title person like CEO, CFO, Owners, Buyers, Managers, IT persons, Engineers, Doctors, Architecture, Designers, Developers, Accountants, Consultants, Advi Recommended Features
- Business, Consumer, C-level
Review on Latest Mailing DatabaseAsk most anyone who's been online for any length of time if open rates on broadcast emails have gone down and the majority will give you a resounding YES!
By some accounts email marketing is in proverbial toilet. Yet, there are others who say email marketing is still one of the most effective methods they use to promote products and services.
So who's right; the majority or the handful who swear email marketing is alive and well?
Actually, both. Here's why.
The majority of people who use email marketing are still throwing mud on the wall and hoping something will stick.
Those who are getting incredible open rates are doing something the others are not; segmenting more than ever before.
You've heard how important it is to have a "sweet spot" niche market, but have you heard you need to go deeper into the process?
Case in point... The Women In the Pet Industry Conference. By far, it is one of the best conferences I've not only participated in, but also presented at.
As the title indicates, it is for women - and a few brave men. Additionally, the majority of those in attendance are entrepreneurs. Some are in manufacturing. Others are dog trainers. Still others are service providers such as Debra Hamilton, attorney at law, who is committed to educating pet owners on the ins and outs of making sure you and your pets are protected in case of accidents, illness, death and any unforeseen circumstance life may throw your way.
Although a woman who owns a multi-million dollar company that manufactures dog doors is in the exact same industry as someone who has a $100,000 dog training business, how you market to each is likely different; or at least it should be.
It's the same with your niche market; there is likely an umbrella industry that has multiple segments within the industry.
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Created on Aug 24th 2019 02:09. Viewed 111 times.
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