Why Social Media Should Not Be Ignored by Your Online Business
by milton ferrara CEOSocial media has always been a powerful advertising tool but
nowhere near as powerful as it is today. However, you would be surprised at
just how many online businesses claim that it takes up too much of their time
or simply decide that other areas of their business are more important.
Social media is actually among the most powerful forms of
advertising around and certainly one of the cheapest as it is free most of the
time. If you were to think about it, social media is actually an extension of
one of the most trusted forms of advertising – word of mouth.
To understand just how much of an impact social media can
have on your business, just take a look at some incredible facts as of January
2018.
·
There are 7.6
billion people on the planet and 4 billion of themuse the internet.
·
From those 4 billion internet
users, just under 3.2 billion of them have at least one social media account.
·
Furthermore, 5.1 billion people use mobile devices to
connect to the internet with just under 3 billion of those again having a
social media account.
Don’t Use
Time Consumption as an Excuse
While it might seem like running your social media accounts
is timeconsuming, when compared to how long it will take to design and proof an
advertisement or create a brochure of your products and services, managing or
having someonemanaging your social media
accounts it'sfar more efficient.
Additionally, social media is on in real-time and your
message is sent to your followers instantaneously. You can tap into thousands of people at the drop of a hat.
They could be sat on a bus on their way to work, waiting for an appointment or
simply at home watching television with their mobile devices in hand. Up pops
your message and you have instantly found your audience.
That post or tweet then has the potential to be shared among
friends who could become another following of your social media accounts and a
possible customer down the line.
Facebook, Twitter, Instagram, Google+ and the many other
social media platforms out there really need to be at the top of your priority
list for your online business. Even if you are struggling to get your profiles
off the ground, there are services out there that will let you buy followers,
subscribers or whole the French put it “acheter des fans
facebook“.
This is the modern world we live in today and if you do not keep
up with modern trends and technologies with regards to marketing, your business
is going to slowly fall into oblivion compared to those that do.
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Created on Sep 15th 2018 07:18. Viewed 181 times.