Why It Is Important To Choose the Right Keywords

Keyword it is the starting point of everything remember what you did firstly on the internet  I do I searched on the Yahoo in your case it might be Google pardon me I wasn’t aware about at that time. I also didn’t know that the word I searched is called keyword but today I know almost every about internet and internet marketing. As a Solopreneur I need to acquire many things to run my business single-handedly there are many things I have to learn on a daily basis. I think, keyword research is the most important thing every solopreneur or mompreneur have to learn in order to get successful as a solopreneur or mompreneur. 

So as I said before it all starts with a Keyword our audience search  a word and come to our site to read, watch our content but what if they don’t find relevant information on our site they just leave the site I am sure you don’t want this. We can easily avoid this by doing a proper keyword research or the right keyword for our website or business. 

There are two types of keywords general or generic keywords like “Shoes” which comes from the enthusiastic people who wants to see shoes but don’t actually want to buy “shoes” but on the other hand there are people who are searching Red Chief Shoes which we can say branded keyword and there are people who search “affordable shoes” and there are detail oriented searchers like “affordable black Nike shoes” this keyword is called tong-tail keywords this keyword is low in volume but give us audiences which are really interested in the information or purchasing the product or services.

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