What is the Best Way to Improve SEO Knowledge?

by HARMANDEEP S. Digital Marketing Executive

SEO or Search Engine Optimization is a dynamic tool to improve the ranking of your website on the biggest search engine, Google. It is quite obvious that you want your company to rank on the top pages whenever someone searches the area of your specialization. For this, SEO becomes an important tool. An SEO expert will help you revamp your website in such a way that your keywords take you to places! You too can become your own SEO expert with the knowledge of some basic keywords and the fundamental rules of how to place them appropriately on your web content.

Introduction to SEO: Let’s start with the introduction of SEO. Search Engine Optimization is a technique that helps you place your brand on the top pages of the search engines. Unlike humans, search engines don’t react to the sound, images or layout but crawls the web and captures the relevant words and items to have a clear idea of what the site is all about! This process is done by a spider or a crawler that follows the links over the web. Since there are more than 20 billion pages, the crawler visits your page once or twice a month.

Once, it’s done, indexing is the second step, this means finding out the right keywords that best describe your company and its services. The placement of the right keywords and will help boost the ranking of the page.

Read Online Tutorial & Blogs: By reading online tutorials and blogs, you can learn ample amount of new things that will help you improve your SEO knowledge. Authors and SEO experts from across the world have something or the other to teach you and tell you that will enhance your SEO skills. Online libraries, Youtube, Journals, and websites are a great source of information. A thorough research, exhaustive reading and a lot of practice will help you master the art of social media optimization.

Hire SEO Professional as a Mentor: Those who are already working in this field are experts and have great knowledge on various aspects of the domain. They know which product requires which strategy and work in a systemized manner. By choosing them as a mentor, you will be able to gain knowledge from their experience. Right from a mindful selection of positive and negative keyword to designing a powerful strategy and channels to boost SEO ranking of your product, the SEO professionals are the perfect gateway to accumulate first-hand information on SEO processes.

Watch SEO Youtube Channels: As mentioned earlier, Youtube channels have a lot to offer. It’s a universal fact that a person recalls and accumulates visual + verbal information more quickly than a verbal communication only. Hence, Youtube is the easiest, quick and dynamic method to gain in-depth knowledge about SEO. It is easy to use and you can watch and repeat the videos, anytime, anywhere, end number of times. You can also subscribe to the channel so that you are updated on the latest information on SEO by the experts and vloggers. Choosing the video in your own language is also possible! Youtube channels of Gary Vaynerchuk, Eric Enge, Dan Petrovic, Moz HQ, Distilled, Google Webmaster Help are our favorite picks!

Learn from Android Apps: Going digital to learn a new technology is a perfect way to improve your SEO knowledge. There are some amazing Android apps in the market that guide you step by step and teach you the process of SEO. From Evernote to SEO SERP App, SEO Automatic, Google Analytics, Adsense Dashboard, WebRank SEO, SEMTab SEO Pro, SEO SiteRank Lite, Flipboard etc. are some amazing apps that will help you know more about SEO and also makes your work easier.

So All of the above are the best resources to boost web optimization skills. Either you can join SEO course in Delhi NCR City.