Things You Need to Know About Transactional SMS Service

by Fortius Infocom Private Limited Digital Marketing

Often people debate about whether promotional SMS service is better or transactional SMS service. As their uses are entirely different, their purpose is the same which is to connect with the customers. With that thing in mind, it could be said that they are both necessary in their fields and there is not a competition between them.

However, we are not here to talk about the differences between the two, but about the things that you need to know about transactional SMS service.

What is it?

Before you move further, you need to know that what this service actually is. As the name describes, this service sends SMS related to any transaction like debits in the account or OTP messages.

Why Use This Service?

There are dozens of reasons to use this service, but here are some of them which everybody should know. The first reason to use this SMS service for business is that it ensures 100% delivery rate. For example, if you want to send an urgent SMS to your customer related to their account or any information which your users should know instantaneously, then you should use this service to do so.

Another thing is that they provide 24X7 services. Unlike the promotional messages which work only for a few hours a day, this service works for a complete day which means that you can send a message anytime you want.

Different Uses of This Service

· Financial Information

Ask yourself that whether you would like to share your financial details with anyone or not. The answer you will get is a big no because these details are highly confidential. When it comes to money, then everybody wants to have instant updates on their accounts so that they could know about any activity in their account and make sure that it is not a fraud. Transactional SMS service seems perfect in this case as it not only ensures delivery but could deliver messages anytime.

· Booking Details

When you book any train, bus or even movie ticket, you need to be sure that you have booked the spot for you and your family. You only confirm the booking when you receive a text on your mobile phone stating that you have successfully booked your seat.

· E-commerce

Similar to the booking, e-commerce also uses bulk SMS service to help their customers know about order confirmation. Not only that, but they also send order status and delivery information.

These were the details that you should know about transactional SMS service. No matter which service you think is better, you should always remember that you have to use both at some point in your business.