New Edition Hero Karizma likely to make debut in 2020
by Pooja Late so cutHero MotoCorp is working hard on building its
reputation back in the market by working on a new bike- a Karizma model.
Karizma is one of the reputed brand developed by Hero but over the years it has
just sunk in the market. The company officials are obviously not happy with
this and are considering developing newer and better models for the Indian as
well as international markets. This newer model might just make its debut in
2020’s Auto Expo.
It is too early to speak of the newer bike’s features
but we can expect a new design language. It will have multiple features like
dual disc brakes with an Anti-Lock Braking System, a digital-analog instrument cluster and a sporty seat. Let’s see if
the makers put a bigger, newer engine or utilize the old 223cc mill. The new Hero Karizma is expected to be priced
around Rs. 1.2 lakh.
Back in 2003, when Karizma was launched, it was a very
popular motorbike. It has two variants- Karizma R and Karizma ZMR. The Karizma
R was discounted later. But the company tried to go experimental and introduced
new generation Karizma ZMR incorporating Erik Buell Racing features. Not
everyone was happy with this and preferred other options in the market. And
looking at the current market situation, the Karizma is only falling low. In
the last financial year, there were only 289 new sales and 48 units in export.
For Hero MotoCorp such figures are an utter disappointment. It is one of the
brands which dominated the Indian market quite well in the motorcycle segment.
When we take a look at sales, needless to say, the Hero Karizma is currently seeing a
miserable phase. In the current financial year, the motorcycle saw just 289 new
homes in India till now while 48 units were exported. For a brand that almost
dominated the quarter-liter full faired
motorcycle segment in India, the numbers are really very disappointing and
hence, the company is now looking for the revival of the Karizma brand.
So it is actually a necessity for the company to make
a comeback. Let us hope they do make something really suiting and appealing the
generation, to have their sales skyrocketing again. But it is still some wait
of years before we get our hands on. But we can hope it would be worth the
wait.
Author’s Bio
Dave Greg, a passionate biker in this piece informs
his audience on the new edition of Hero
Karizma that is set to debut in 2020, though the Karizma Price wasn’t started, many believe that Hero is doing this
as a comeback strategy.
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Created on May 4th 2018 00:12. Viewed 388 times.