Articles

Kiosk - A way to increase the business of a unit

by Harish Sukhwal

Kiosk is an amazing way to advertise your product and earn revenue at the same time. Opening a shop at prime locations often require a large amount of investment to buy or even rent a shop on one hand, on the other hand one has to appoint a salesperson, a guard, etc to keep the shop running. Kiosks are an amazing cost effective solution for direct selling as well as marketing. The banking industry is the most devoted user of this technology.  The use of kiosks has reduced considerable traffic at banks. Initially, banks would only offer simple solutions like money withdrawal but nowadays, one can even invest in fixed deposits or get insurance through bank kiosks though they are still termed as ATM machines.


Multimedia kiosks are the new rage among kiosks and one can easily locate Multimedia Kiosk Manufacturer India through a simple Google search. Their popularity is based on the fact that their interactive content attracts a lot of customers. Touchscreen kiosks are extremely suitable as greeting points to company or mall entry points as they can be informative to the visitors.


Touch screen kiosks are also in demand during trade shows or events. They can be used to inform visitors about different schemes or products while the sales representatives can concentrate on clarifying further queries if any and actual selling. Another reason behind their popularity in India is easy installation offered by leading multimedia kiosk manufacturer.


In a trade show, a touch screen monitor with attractive visuals can attract many potential clients to a particular counter. Every company counter at trade fairs use hoardings and card-board cut outs, using touch screen kiosks can give a company counter an edge over the others. It can be used to dispense both product and information at the event. Touch screen kiosks help in cutting down costs of hiring and training people for such events.


The retail industry is slowly but steadily using kiosks for its own business operations. Kiosks at self-scan terminals and self check-out terminals allow shoppers to have an absolutely independent shopping experience. These touch screen kiosks reduce work pressure on existing staff especially during special occasions and can reduce overall expenditure on staff. Information terminals at retail stores offer customers with the required information as well as recommends products based on customer input.

The travel industry handles customers in large volumes and therefore it is very important that things are taken care in a quick and efficient manner. Kiosks in the travel industry allows for self check-ins which also helps reduce queues as well as ticket dispensing kiosks provide tickets faster than manually possible.


Touch screen kiosks providing information such as schedules, time tables, maps, etc. are also very helpful. A touch screen kiosk when fed with answers to frequently asked questions can be a good substitute to a manually operated information center or at the least take a lot of load off it. Self check-ins is also becoming quite popular in low-budget hotels and self check-ins is quite successful in Europe.


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About Harish Sukhwal Innovator   

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Joined APSense since, September 29th, 2010, From Mumbai, India.

Created on Dec 31st 1969 18:00. Viewed 0 times.

Comments

Vishwajeet Kumar Magnate I   Blogger
Nice Products for Business, I like it.
Jul 11th 2011 05:10   
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