How to Improve your Brand’s Marketing with Pinterest

by Caroline Murphy 8+ yrs exp. in SEO & Web Designer

Do you know of Pinterest? It has about 80 million active users and getting popular day by day and it is the most famous social networks today. Web design company in India is making optimum use of this versatile platform to get visibility, increase sales and provoke business. If you’re not on Pinterest you are losing out on a collective audience of bloggers, businesses, and brands from various fields. All one needs to do is to plan a marketing strategy and make good use of Pinterest to promote a brand in a good way.

How does Pinterest exactly help you grow your business potentially? Let’s take a look at some marketing tips below given by Web design services India.

Make your pictures speak:

The pin is a failure if it’s not a great picture. If the picture is dull and bleak then there are few chances of people to click on it to read further. The motto should catch a user's eye first so that they get attracted to read the content so the pictures are very critical.

Say no to long pins:

Avoid long and time-consuming pins, the key is to have short and crisp ones. Do not cross the character limit and be precise. Let the description of the pin be short. Avoid crossing the maximum character limit.

Keep hashtags and keywords in your pin description:

Hashtags and descriptions are vital as it increases spotlight and ranking and also become very famous as they are the new fad in the social network. These should help users recognize the brand quickly.

Pin regularly:

The more you pin the better! Pinning more than 10 pins in a day will pull more customers. Gradually increase the number of pins on a daily basis.

Give space in your pins:

Do not go overboard with pinning as the users can get confused. Pinning with regular intervals is always better. Space them out and make it reach users with time.

A Pin with Many Images:

A single image could be a drab sometimes. You can take the step of adding many images in a pin to communicate and it can engage with users in a better way. Adding a single image is a common mistake many people make.

Say yes to “Text” to Your Pins:

A short bit of text on the pin is always better to engage with your customer. A quote or a catchy headline communicates in many ways with a good impression on the user. So do not forget to add that text to the pin.

It goes without saying that Pinterest has grown in many ways along with your business opportunities. Therefore, it is essential to hire social media consulting services where you can grow abundantly via the social network. Marketing is all about communicating, so do not hesitate to make your own exclusive pins for brand value to grow!

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