Feather Flags Provide Your Business with Greater Advertising Benefits

by Kevin Smith Author

Many businesses use feather flags to grab the attention of shoppers as they pass by the store. These companies know that a feather flag can make all the difference between more foot traffic and having a shop that is empty of customers. Other benefits from a feather flag include clear messaging about the store, 24/7 advertising and promotion, and a better return on your advertising investment.

One-time Investment

For a lot of advertising, you need to pay a fee and set a time limit for the ad to run. Once it's over, your advertising budget is used, and you have nothing to show for it. A feather flag is a one-time purchase that will last a lot longer than most other advertising properties. These flags are built to endure the weather, so you can leave them outside and only need to replace them if they fade or get damaged. You get months to years of return on your initial investment as long as you choose a quality printer.

Day and Night Advertising

Because the flags never have to be removed or taken down, you get attention 24/7. Put your website on the flag, and that attention could be turned into sales while you sleep. With new media marketing, your ad is sometimes shown once in a while or only when it's convenient for the ad seller, and with ad bids, you'll only get noticed when there are no ads that have bid higher than you.

Clear Messaging and Promotions

If you have ever passed a store and wondered what they sold, you have seen a place that could do with some feather flags. The size of the flag and its ability to communicate simple messages make it ideal for telling people what's inside. If your store's name doesn't say it all, it's time to make sure you have something that does. Even if you think your store's name is clear, stating what your store is about in one-word on a flag is more powerful than you can imagine.

Increased Attention

Feather flags offer your business increased attention. Because they provide eye-catching movement in the wind, people are drawn to them. Feather flags offer another advantage in that they don't get entangled on their poles or wrapped around themselves, so you can be sure that your message is seen at all times and in all kinds of weather.