Essential 5S of Digital Marketing

Whenever we talk about digital marketing, the ultimate goal is to get maximum profit, customer retention, increased leads and much more.  To keep that maintained, one has to consider the 5s of digital marketing in order to make their digital marketing flow well. 

The smart 5s of digital marketing has been considered a major framework by the world that has the power to bring about and take the business goal to the next level. 

Many digital marketing consultants in Kolkata swear by these 5s of  digital marketing framework that were generated and introduced by Smith and Chaffey in the mid 2000s. 

This smart framework has proven to give promising results in order to keep every task of business on track and generate maximum profit in less time. Lets understand the 5s in depth. 

Sell 

Sell is an essential aspect of digital marketing services for business as there is a clear relationship between sales and revenue of a company. The aim is to gain profit as much as possible from sales. To be digitised is to be selling the products and services on online platforms across the world. The online presence will help a business get great lead generation, potential customers and have a user friendly website.   

Serve 

As the popular saying goes, “Customers are king”, it’s very important for business owners to understand the needs and requirements of the customers and serve them accordingly. This will make the customers feel valued and will keep coming back to the website they have shopped from. Owners need to make them feel the benefit of being online in ways like providing quick and detailed information, easy renewal services, to solving their queries etc. Being  present and responsive to your customers every time is a must.

Speak 

Communication is the key. It plays a major role in marketing business. It is very important for both customers and business owners. As a marketer one needs to understand the customers well. Listen to their view and desires carefully and know exactly what they are looking for. Communicating what the business has and understanding what the customer is looking for will lead to a better relationship with the customers.

Save 

When one markets their business’s products online it starts to automatically help them save money, time and efforts. It reduces the operating cost. Advertising, print media, postage, and customer service is now reduced as digital marketing has begun. Online marketing helps the business owners to get instant responses as well. 

Sizzle 

Sizzle is the last stage and it is about how one builds and enhances their brand name online. It is all about creating, expanding , and establishing one’s brand’s  presence on the digital platform. Here social media plays a great role in achieving the goal. Using creatives and interactive posts to attract the customers is what sizzling is.

Wrapping Up

One must comprehend new innovative ideas and strategies to market business to achieve the business goals in the future. Considering the 5s and incorporating them in the business, many digital marketing consultants in Kolkata enhance your online brand presence and get more leads to your business.