Different ways to use Google Trends for Entrepreneur
by SONIKA DHALIWAL ProfessionalGoogle Trends is not a standard SEO tool. It's pretty useful for people
in eCommerce and drops shipping to let them know the seasonal patterns of
certain products-or their niche. People may also use it to supervise their jobs
to edge out rivals. Google Trends is a search feature for trends that shows a
search term’s popularity in Google. Anyone can see if a trend is on the rise or
fall. They can also consider demographic data, related topics and the related query to
help them understand the trends in Google better.
Different ways to use Google Trends for an entrepreneur are:
- Using
Google Trends to Find Niches: Google Trends is a
great tool for finding a niche. If the user is searching for a new niche,
they want to make sure that they shift their choice from Past 12 months to
Present in 2004. Using this lets them see clearly if the amount of
the query is
rising or declining. Yet it also helps them to see one clear-cut shot of
seasonal patterns.
- Find similar
categories of products in specific topics: People
have built a niche store that concentrates on false eyelashes. They may be
interested in moving into other verticals once they possess their niche.
So instead of only selling fake eyelashes on the website, they want to
sell certain types of items that customers may be interested in too.
- Use
Google trends to research keyword: People
sell women's blouses on their website; Google Trends shows that searches
for this are an upward trend, which is a positive sign. But now they want
to figure out which keywords to follow, how to name their categories of
products and how to optimize a blog post about women's blouses.
- Promote
seasonal trends around the shop: Seasonal
trends play a significant part in the company's growth. There will be
rises and falls during the year which will affect the monthly sales. They
can start selling seasonal items during the dips.
- Using
google trends to freshen content: Content
marketing lets top online retailers own more traffic to increase awareness
of the brand and attract more customers than ever. Thus the creation of
website blog content can help their business grow. In search traffic, one
way to push abrupt spikes is to do content freshness.
- Creating
content about current trends:
Trending searches are the hottest subjects. They can browse trending
searches regularly, search patterns in real-time and search by region.
Although most of the trending searches are for news from celebrities, they
can find some buzz-worthy stories that fit in some niches.
Google Trends will give insights that can make the company a
success, from helping prepare ahead of seasonal trends to discovering a
increasingly growing market. Through updating famous SEO posts just in time for
peak season, people would be able to find complementary verticals to extend
their collection and increase their blog traffic. By applying some of the tips
on how
does Google trends work, they'll be one step ahead of the competition.
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Created on Jul 22nd 2020 04:51. Viewed 497 times.