Can an A.I. Van Gogh Help Museums Generate New Interest?

Vincent van Gogh has been surprisingly busy for a dead man.

His paintings have featured in major museum exhibitions this year. Immersive theaters in cities like Miami and Milan bloom with projections of his swirling landscapes. His designs now appear on everything from sneakers to doormats, and a recent collaboration with the Pokémon gaming franchise was so popular that buyers stampeded at the Van Gogh Museum in Amsterdam, forcing it to suspend selling the trading cards in the gift shop.

But one of the boldest attempts at championing van Gogh’s legacy yet is at the Musée D’Orsay in Paris, where a lifelike doppelgänger of the Dutch artist chats with visitors, offering insights into his own life and death (replete with machine-learning flubs).

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Created on Dec 12th 2023 06:23. Viewed 62 times.

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