Are You Recruiting the Right Talent for Your Small Business?

When it comes to attracting good talent, small businesses start at a disadvantage. They have no big name credentials and the prestige, to dangle in front of good talent. They are also short on recruitment resources which would enable dedicated recruitment teams and the man-hours that go with it.  It can get a bit challenging recruiting for small business Surrey, but it does not mean that small businesseshave to settle for mediocre talent. There are tricks and tips that small businesses can use to attract top talent just like big brands.

Make a great profile

The job market has become a suitors’ market. Businesses have to show why good talent should come to them as much as the candidates are trying to impress with their CVs.  Good candidates, especially in technical positions are highly sought after. A small business has to go the extra mile to show the candidate why it is a better proposition than bigger brands.
Making a good profile involves being active on social media, sharing great content about the business, staff and a positive workplace. It involves showing off happy staff and contented business partners. The promise to the candidate is that it is not about the money but belonging to a team that is passionate about what it is doing.

Using referrals

Surrey recruiting companies opine that word-of-mouth recommendations still carry more weight than other information sources. If you are recruiting a marketer, it would be a good start to have a marketer friend make a recommendation of a good marketer. This works both ways as the friend should also put in a good word about you. Personal recommendations come with a higher level of trust.  A candidate coming into the team this way will also have a stronger sense of belonging and obligation.

Social media recruitment campaigns

A small business social media platform presents a good avenue to put out job advertisements and reach a wide audience affordably. The good thing is that those who follow your small business on social media are more likely to share your interests and will be a good match. A small business can also reach a more targeted audience by using tools such as Facebook ads that allow detailed targeting by age, interests, and so on.

College job fairs

Most fresh graduates are happy enough to get a stepping stone. A small business can take the risk on fresh talent that can be honed with a little investment in training.  A fresh college recruit is also less likely to come in with prejudices which enable easier molding into the team’s culture.
When it comes to recruiting good talent, small businesses should not settle for less. It is possible to attract good talent with a well thought out approach.

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