Animated Logo Creator: A Little Bit of Everything

by Susan Mary Custom Logo Designer

Logo animations are everywhere, from diversified video logos on different digital channels to the giant screens in Times Square. Having one is indispensable for all the marketing and branding activities, and having one is worth your time, efforts, energies and most importantly your money. An animated logo design provides value to brands and customers equally and makes you represent your company via strong visuals effects.

It Provides You a Perfect Platform

An animated logo creator is believed to provide business owners an edge to create animated logos by themselves saving them a lot of money and efforts that would have otherwise been spent on finding the right strategic fit for the job. Like it has always been claimed by graphic designers or different marketing experts, an ultimate goal of an animated logo is to make your business stand out from the competitor’s brand and present your company’s ideology to the customers in a truer and brighter manner.

DIY Tools Are Helpful

There are a lot of graphic designing tools and software that allow you to create unique and novel logo designs for your company. DIY tools are usually never recommended by experts in the field but it may be helpful to small sized businesses on budgets making it an ideal platform for them to have logos that would take their branding efforts to the next level.

Difference b/w Free Online Templates and DIY Software

Also, creating a logo on animated logo creator such as Adobe Photoshop or Illustrator is different from having animated logos from free logo websites. The reason is that the logos showcased over these websites for a free download or perhaps with spending very little money, have repetitively been used by many other brands; offering you a very little point of distinction. Whereas, Photoshop or Illustrator provides you an open-source platform to create animated logo designs of your own; the way you desire to.

Small Venture May Become Big Tomorrow- Think!

Every big company of today was a small business venture of yesterday, many entrepreneurial ventures have turned into million of dollars’ worth companies. Investing in a logo is the safest investment you would ever make in your business. So, considering the fact that you can only predict the fate of your company, your logo has to be smart enough with strong visual effects to be understood.

An animated logo creator may help in the initial phases of business development, especially for your small business endeavors but you must improvise it with time and need. Perhaps, hiring a professional animated logo designer or digital marketing agency would be a suitable option for spicing or enhancing the flavour of your animated logo design. We have seen the transitions in the logo designs of many multinational brands like Pepsi, Coca-cola , and Shell over the years because they know the significance of retaining the brand essence with time, trends and market conditions.

What Research Shows

Researchers conducted 3 studies with 700 adults who looked at different types of logos with exciting and famous products. They found that animated logos are in high demand and more dynamic than the rest of the logos. The reason is, they have more power to draw viewer’s attention towards a brand with strong visuals and graphics. However, they also highlighted that an animated logo designed from an animated logo creator can be a low-cost tool to strengthen brand’s image, perceptions and personality.

But one thing that must be kept in mind is that if you are up to making animated logos by yourself, then you need to learn the art of the game before coming up with compelling animated logo designs. And that can be done through downloading, reading and watching manual, guides and tutorials respectively.