Articles
3 Must-Have E-Commerce App Features that Makes You a Smart Seller
by Ava Smith Marketer
Do you know, from 1.34 trillion US Dollars, the global e-commerce sales have amounted to 1.86 trillion US Dollars in 2018?
With the continuous increasing usage of smartphones coupled with the e-commerce has become immensely popular in the industry to boost e-commerce revenue. Knowing the trend, every ecommerce web development company is focused to deliver seamless customer experiences to enhance user engagements and retentions.
However, developing just a regular app won’t work now. You need to rethink and rewire your strategies to lead a successful path. When you are planning to develop an app, you need to make sure it makes a positive impression on consumer’s mind – with both, a niche concept and exceptional functionalities.
Following are some crucial features that you must include in your e-commerce app, to deliver a unique user experience.
1. Make Onboarding Piece of Cake
Simple on-boarding experience can significantly minimize abandonment rates. The first impression does matter and user experience is no exception. Below given steps helps you create an intuitive app with the frictionless onboarding process.
- Make account creation easy and fast. Reduce the steps to sign up like, unnecessary information fields or any confusing functionalities
- Instead of providing overloaded information, provide a small tutorial on “how to use an app” which helps the users to understand the features and functionalities of the app
2. Use Push Notification as A Source of Retention
With recent statistics, push notification has shown improvements in customer engagement from 56% to 180%. It serves various essential functions such as:
- With regular updates, it helps users to remind that they have downloaded the app
- Based on behavioral data and user activities, it encourages usage through personalized messages
The notifications are effective in grabbing user’s attention at the right moment thus takes them straight to your app and perform a specific function.
3. Embed Analytics to Gather Information
You can deliver superior customer experience, only if you know exactly what your customers want. Also, to fulfill the core objective of generating great ROI, embedding analytics should be your next move. With this, you can understand about click-through rates, session time, buying patterns, and much more that leads to higher revenue.
Converting your users to loyal and long-term customers is the key to generate revenue through your brand-customized app. A renowned ecommerce Web Development Company California is constantly evolving its strategies in accordance with technological innovation to ensure your application has a substantial impact in the competitive app market.
However, it is important to do research while selecting your app development company to get great deals and excellent business outcomes.
Sponsor Ads
About Ava Smith 
Marketer
4 connections, 0 recommendations, 20 honor points.Joined APSense since, November 9th, 2017, From setembro, Mozambique.
Created on Mar 13th 2018 05:25. Viewed 401 times.
Comments
No comment, be the first to comment.
