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Native Ad Campaign on TrafficStars, Last online: 1 month ago

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How to Set Up a Native Ad Campaign on TrafficStars Step by Step
Select "Native Ads" as your ad format in the campaign creation panel. Choose your ad type – "Standard Native" for broad placements or "In-Image Native" for ads embedded directly into site images.
Define your targeting. Set GEOs, devices, OS versions, browsers, and connection types. Use the "Carrier" option if you’re running operator-specific offers. Apply IP range targeting for private lists if needed.
Under "Zone Type", select between RON (Run of Network), Premium, or SmartCPM to control inventory quality. Add specific zones or blacklist under "Zone Targeting" based on past performance.
Set your CPM bid. Check the suggested range provided by TrafficStars to stay competitive. Use Smart Bid to auto-optimize based on your target CPA if you want to automate bidding adjustments.
Upload ad creatives. Prepare 3–5 image variations (300x300, JPG/PNG under 150KB) and write headlines with a maximum of 80 characters. Avoid clickbait, caps lock, or misleading content to pass moderation faster.
Insert your final URL. Add UTM parameters for tracking performance in Google Analytics or any third-party tracker. Double-check macros like {zone_id}, {country}, {device} to ensure proper data flow.
Enable conversion tracking. Use either the TrafficStars tracking pixel or S2S postback. Test your tracking setup before going live to avoid untracked conversions.
Set a daily budget. Start with at least $50/day for testing, then adjust based on results. Use frequency capping and dayparting to control user exposure and budget efficiency.
Launch the campaign and monitor performance hourly. Pause low-performing zones quickly and duplicate successful creatives for A/B testing variations.
What Targeting Options on TrafficStars Help Maximize Conversion Rates
Use device targeting to match your creatives and landing pages with the user’s screen and OS behavior.

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  • Joined APSense.com
    Apr 2025
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