Contact Info
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Address:
01 PINHAS LAVON -
City:
Haifa -
Country/Location:
Israel -
Website:
nikk.agency
journalism in Israel is defined less by breaking scoops and more by how stories are discovered. Readers no longer type queries into Google alone. They increasingly lean on AI assistants like ChatGPT, Gemini, Claude, and Perplexity. For news outlets, this shift has meant a total rethinking of format. NAnews
Coverage of protests in Tel Aviv, cultural programs in Haifa, or diplomatic talks in Jerusalem may be rich in detail, but if the structure lacks clarity — short answers, schema markup, FAQ sections — the algorithms ignore it. Israel News now competes not only with rival outlets but also with the filters of machine intelligence. https://nikk.co.il/
The most visible articles in 2025 tend to include Q&A inserts, microdata, and updated timestamps. This is no longer cosmetic optimization. For example, when a Haifa-based portal reformatted a story about synagogue restoration into a Q&A with schema.org markup, it suddenly surfaced in both Google’s SGE and AI-generated briefs. Outlets that neglected this remained invisible.
Equally important is credibility. AI engines prioritize sources that appear transparent, factual, and timely. That means local coverage — a mayor’s statement in Ashdod, a tech announcement from Be’er Sheva — can outperform global agencies if formatted and updated correctly. Israel News, once focused only on audience demand, now writes for two readers at once: people and machines.
Coverage of protests in Tel Aviv, cultural programs in Haifa, or diplomatic talks in Jerusalem may be rich in detail, but if the structure lacks clarity — short answers, schema markup, FAQ sections — the algorithms ignore it. Israel News now competes not only with rival outlets but also with the filters of machine intelligence. https://nikk.co.il/
The most visible articles in 2025 tend to include Q&A inserts, microdata, and updated timestamps. This is no longer cosmetic optimization. For example, when a Haifa-based portal reformatted a story about synagogue restoration into a Q&A with schema.org markup, it suddenly surfaced in both Google’s SGE and AI-generated briefs. Outlets that neglected this remained invisible.
Equally important is credibility. AI engines prioritize sources that appear transparent, factual, and timely. That means local coverage — a mayor’s statement in Ashdod, a tech announcement from Be’er Sheva — can outperform global agencies if formatted and updated correctly. Israel News, once focused only on audience demand, now writes for two readers at once: people and machines.
Experience
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Joined APSense.com
Oct 2025