Duffy Agency

2

The brand equity model is a framework that helps businesses understand how brand value is built over time. It focuses on factors such as customer perceptions, loyalty, and awareness. By applying the brand equity model, companies can assess their brand's strengths and identify areas for improvement. A strong brand equity model leads to higher customer trust, increased market share, and a competitive advantage. Businesses can leverage this model to enhance customer relationships, create consistent experiences, and ultimately drive growth and long-term success in the marketplace.

Experience

• Joined APSense.com

  Mar 2025