Why Building an Email List Is So Important For ANY Business Owner!!!

Posted by Goddy Ken Madukwe
13
Jun 10, 2016
28 Views
If you are running a business … ANY business … whether offline or online, you absolutely NEED a way to stay in touch with prospects and customers. Just makes sense, right? Now think about this: Pretty much everybody you know and anybody that could potentially do business with you has an email address. So building an email list of people that you can talk to about you business is a cost-effective no-brainer solution. That just makes sense too, doesn’t it? So even if you have never built an email list, don’t have an email list, or have a small email list, NOW is the time to get started. Too many people seem to be waiting for the “perfect” time. That perfect time is NOW. A lot of people like to say, “Well, wait until I … ” or “I will start building my list after I … “. Stop it. The time to get started is right now. If you do not yet have an email marketing list manager, we highly recommend TrafficWave.net. Thousands of business around the world are using this powerful service to build, manage, and profit from their own email marketing lists. Personally, I’ve used email marketing to build and manage my own lists for more than 15 years. I’ve built lists for digital services such as online advertising, and email marketing. I’ve built lists for consumables like coffee and tea. I’ve built lists for entertainment projects. With each of these projects, the list itself was a huge factor in the success of my campaigns. When I want to sell more advertising, I send out a special offer and invitation to my email marketing list for online advertising. When I want to sell more email marketing services, I send out an offer to my list of email marketing prospects. When I want to sell more coffee and tea, I send out a special offer an incentive to my list for coffee and tea enthusiasts. When I want to invite guest to come hear me perform with one of the local bands I play with in the Houston area, I send out an announcement to my list of folks that want to know where I’m playing next. Take a look at those last few paragraphs and really let something sink in. Using email marketing AutoResponders, I am able to build and manage lists for a variety of offers. The system works for me 24 hours a day, generating new prospects, following up with those prospects, communicating with my subscribers, and generating sales. This is all going on 24 hours a day, 7 days a week! And with the exception of my music entertainment list, it is happening all over the world! Email marketing is the most efficient and cost-effective form of marketing your business can use to increase sales while reducing costs at the same time! Why? Once you build a list, you have it. You can keep mailing to it over and over again. You can continue building your lists while you are mailing to your lists.
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