Questions

What is google tag manager?? why used this tag manager??

Asked by Albert Stokes, in Education
what is google tag manager??

Answers

Aarnav K. Junior  Digital Marketing
Google Tag Manager is a tag management system created by Google to manage JavaScript and HTML tags used for tracking and analytics on websites.
Jun 25th 2019 08:13   
Assignment Desk Junior  Education Consultant
Google Tag Manager is a tool that allows to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.
Jun 26th 2019 07:25   
Joseph Nair Junior  Engineering student
Digital marketing thrives on data. No matter what type of site you have, whether it’s a large e-commerce site, a personal website, or a site for a small business, it’s essential to understand how people interact with your site. Google Analytics can provide a lot of the important insights you’re looking for, but when used alone, it does have its limitations. But by tagging your site and using Google Tag Manager in conjunction with Google Analytics, you’re able to collect much more data than you can otherwise.

Tags are snippets of code which are added to a site to collect information and send it to third parties. You can use tags for all sorts of purposes, including scroll tracking, monitoring form submissions, conducting surveys, generating heat maps, remarketing, or tracking how people arrive at your site. They’re also used to monitor specific events like file downloads, clicks on certain links, or items being removed from a shopping cart.

Sites commonly use several different tags and the amount of code needed to create them all can be pretty overwhelming, especially if you’re trying to add or edit tags by going directly into the site’s source code. Google Tag Manager is a tool with a user-friendly, web-based interface that simplifies the process of working with tags. With GTM, you’re able to add, edit, and disable tags without having to touch the source code.

While GTM is, obviously, a Google product, it’s hardly limited to just working with tags for other Google services like AdWords or Analytics. You can use it to manage many different third-party tags, including Twitter, Bing Ads, Crazy Egg, and Hotjar, just to name a few. If there’s another tag which doesn’t have a template in GTM, you can add your own custom code. There are only a few types of tags GTM doesn’t work well with.
Jun 27th 2019 01:24   
Rahul D. Junior  Cloud Connect Communication
Google Tag Manager is a free tool that allows you manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code. ... Information from one data source (your website) is shared with another data source (Analytics) through Google Tag Manager.
Jun 29th 2019 07:00   
Marriot Roy Junior  Accounting and VAT expert's
Google Tag Manager is a free tool that allows you manage and deploy marketing tags on your website (or mobile app) without having to modify the code.
Jun 29th 2019 07:49   
Hazel Williams Advanced  Blogger
GTM is a free tool by Google which is used to manage and deploy marketing tags on your website.
Jul 1st 2019 01:41   
Wibits Web Solutions LLP Advanced Pro Digital Marketing Agency
GTM is a tool that allows us to manage all the tracking pixels. A data from one source can be shared to another source with the help of this tag manager tool.
Jul 3rd 2019 00:09   
Harsh Verma Junior  play the game
IT IS A GOOGLE TOOL USED TO INSERT THE VARIOUS CODES IN THE WEBSITE.
Jul 9th 2019 01:53   
Rohit Sharma Advanced  Internet Marketer
Google Tag Manager used to insert any code in the website
Jul 10th 2019 04:37   
Shalini Kashyap Advanced Pro SEO Executive
Google Tag Manager allows you to manage and deploy marketing tags on your website.
Jul 11th 2019 01:05   
Physician's Surrogacy Junior  Physician’s Surrogacy is helping to make dreams be
Google Tag Manager is a free tool that allows you manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.

Here’s a very simple example of how GTM works. Information from one data source (your website) is shared with another data source (Analytics) through Google Tag Manager. GTM becomes very handy when you have lots of tags to manage because all of the code is stored in one place.
13 minutes ago   
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