How does Viacon measure ROI on its social media strategy services, and what KPIs are most critical for our business growth?

Viacon offers comprehensive social media strategy services designed to drive measurable results. They measure return on investment by tracking key performance indicators such as engagement rates, reach, follower growth, website traffic, and lead generation.

Viacon measures ROI on social media strategy by tracking metrics that connect directly to business goals. Critical KPIs include engagement rate (likes, comments, shares), follower growth, reach and impressions, website traffic from social channels, and conversion rates such as leads or sales. Cost per acquisition (CPA) and return on ad spend (ROAS) are also key. Together, these KPIs show how effectively campaigns drive awareness, customer actions, and long-term business growth.

Viacon provides comprehensive social media strategy services designed to drive measurable results. They measure ROI by tracking key performance indicators such as engagement rate, reach, follower growth, website traffic, and lead generation. By analyzing these metrics, Viacon ensures campaigns align with your business goals, optimizing strategies continuously to maximize growth, enhance brand visibility, and generate meaningful returns from social media investments.