CPM Vs CPC

by Faraz Shaikh SEO, SEM, SMM

So which advertising model is right for you?

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There are advantages to both CPC and CPM
I always recommend starting out with CPC at first, because you can control your budget better than with CPM
In fact, if you have never ran a CPC campaign then don't even try jumping straight into CPM model.

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Review on CPM Vs CPC

When you are first starting out always go with the CPC model first and then after you do some testing you can try switching to CPM. Even with Facebook advertising try CPC first.

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