Airport Lounge Advertising....
by Rajesh Shah Blue Mushroom Take Your Brand to Skies.
- Cabin Bulk Head
- boarding pass promotions
- Baggage Tag promotions
- Air sick bag advertisement
- Airport promotions
Review on Airport Lounge Advertising....
Lounge Media :Some Interesting Facts:
The average dwell time for any traveler at the airport lounges is 30-45 min.
93% of lounge users are in a positive frame of mind hence they will be receptive to advertising messages.
Recall of ad/promotional formats, both in-flight and in lounges is massive (9 out of 10 recall seeing at least one).
Other prestigious banks are also in the process of lounge tie ups for their account holders.
Travelers Demographics:
Male 60% Female 40%
19% CEOs, CFOs, President, vice president and other upper management
31% Business decision makers
58% Corporate Travelers
42% leisure Travelers
Travelers of high net worth and with high disposable incomes
Regards:
www.bluemushroom.co.in
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Created on Mar 18th 2014 06:47. Viewed 1,010 times.
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