You Get Success When you Dress For it (What About the Content?)

The style is necessary.

Whether talk about the clothes, personality or writing. You need to have a unique style, in fact, you do have a unique style which needs to be cultured. The words are powerful but a voice or style give them a direction. A direction to reach the right audience and deliver the right message at the right time. The top 10 SEO Company has following suggestions about writing, let us see what they are.

#1. If you know a short word, ditch the longer ones

It comes with the practice but using shorter words and crisp sentences make the content more readable and compact. The readers are looking for something that can help them understand, they are not the less educated who needs to be explained everything. It is good to use short words and leave some digging to the audiences. By digging, we certainly do not mean getting a dictionary, we just mean that they should be willing to brainstorm a little to find the meaning behind the writing.

#2. Use fewer words if you can

The longer content performs well because it has a depth but that does not mean you have to write every article of 800 words or more. You need to look for the requirement of the content, if the subject demands an explanation, go ahead but if it does not, avoid writing long articles. It is always better to focus on the content and the subject instead of loitering around to increase the word count.

#3. Active is better than passive

Many people think that for the professional writing, passive voice is the suitable format. Well, we do not know about that but active voice gets the attention and is more impactful than the passive one. It makes the sentences shorter by emphasizing on who rather than what. There are some places where the passive voice is unavoidable but try to use the active at the maximum number of places.

#4. Common words are better than fancy words

Writing for the amateurs. We believe that the best performing content is the one which carries a single message and common words. A majority of your audience read the content at the top of the funnel. They know less about you and they will never understand the jargons that you are using. Short words do not mean unclear ones. If a first-time reader cannot understand you, your content is a failure. Write for the mass, not the class.

#5. Typos are the content killers

A single mistake can make your content garbage.Not only it loses the appeal, readers instantly hit the back button. It hinders the reading experience and hurts your credibility too. They are distracting and damaging. Read your content twice before publishing, if possible, get a second opinion to avoid any embarrassment.

#6. It is not about you, it is about the readers

You are the writer but why would it matter? It is not about you, the audience wants something that is useful to them. The style is not writing whatever you want, it is writing what is important. Your opinion may be a part of the content but it cannot guide the facts. The content cannot be biased. Your personal brand is important and you should not let any prejudices cloud your judgment.

The style is not something that you develop, it is in you, all you have to do is identify it and nurture it. The SEO providers base their content on solid style, a unique voice, and utility. What are your ideas about it? Is style a necessity or luxury?