Why People Prefer Branded Clothing to Non-Branded Clothing

by Loofes Clothing Men Designer Clothing

When you walk down the high street, or any busy street for that matter, look at everybody’s clothes. You will notice that a large proportion of people wear branded clothing. Some people may balk at this, thinking of it as consumerism gone mad, but there are some valid reasons for wearing branded clothing, aside from the superficial reasons. Below, we are going to explore some of the many reasons that people choose to wear branded clothing.

It Makes People Feel Good

Some people may say that it’s superficial to care about what other people think, however wearing branded clothing can give people a sense of high self-esteem. There are many reasons for this, but one reason is that they believe that other people perceive them as having a high-status. Sure, it may not be ideal, but if it increases self-esteem, then as long as the person does not become arrogant, it’s a good thing, because a person with high self-esteem is a happy person, and happy people spread joy, and that’s a good thing.

Branded Clothing is of Superior Quality to Many Non-Branded Clothes

Another reason that wearing branded clothing makes people feel good is that the clothes is of a high quality. Quality is one of the reasons why the brand name becomes one that people seek out. For instance, Adidas Originals trainers are of a better quality than the generic brands that you find in sports shops. They have finer stitching, they have sturdier soles and they have a better build quality. Those brands that don’t offer the right level of quality never become brands that people want to wear. Instead, the low-quality brands become synonymous with other qualities, such as a lack of taste or a non-discerning character.

They’re a Better Investment in the Long Term

Quality clothing is better than non-quality clothing because it lasts longer. This is a reason that branded clothing is often worth the money. For instance, when you buy a pair of Adidas Originals they’ll last for years (two years is probably about right, but with good care, they can last longer), but when you buy the generic brand they’ll usually last around 6 months with the same amount of wear. If the Adidas shoes cost £50, and the generic shoes cost £20, you will, in the long-term pay more for the generic styles. With Adidas, you pay £50 for two years, but with generic shoes, you pay £80 for two years.

They Look Good

Part of the reason that branded clothing is so expensive is that a lot of research and design goes into creating the perfect styles of clothing. Think about it, brands like Adidas sell all over the world, and they make huge profits. They want to keep these profits coming and the way to do this is to give their customers clothes that they can’t refuse to buy. They bring in the industry leaders from the fashion world and the world of design, to make sure that their style stands out.

If you would like to browse a collection of Adidas Originals, to get an idea of what we mean, then please visit http://www.loofes-clothing.com/a-l2-adidas-originals.html

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