Why is Renting Trade Show Displays a Viable Option?

by Jeremy Thompson Web Marketer

A well-executed exhibition at a trade show can bring numerous opportunities for your company. The booth organization, graphics design of the displays to your representatives’ etiquette- all the factors together influence your company’s reputation. Renting a trade show display is a viable option for many companies for several reasons. It brings variation, flexibility and something new to the table during every trade show.

This post highlights the benefits of renting the display instead of buying one outright.

No storage or maintenance cost

Trade show displays are comprised of several components like flooring, lighting, structures and require numerous containers to store them. To keep them intact and functioning, they have to be stored somewhere cool and dry. Often, it is difficult to store them properly and when needed, it may be inaccessible for several reasons. Also, assembling and shipping the components to the venue is an additional trouble many companies are unwilling to endure. Renting the display can solve all these problems for you.

Open to experimentation

You can try out different sizes, graphics and designs when you rent the display for the trade shows before investing in a permanent set-up for the company. Often it is not easy to predict what will hit the right chord at the trade show. Renting the booth gives you the flexibility to try different layouts, designs, and technologies without any major commitment. Finding out what works best for your trade shows is a learning process and rental services makes it easier.

Customizable layout

The allotted space for your booth will vary from one venue to another. Hence, the same set up for your show display will not work easily everywhere. Renting the booth allows you to customize the layout and size so that you can utilize the available space perfectly. When you have multiple exhibitions back-to-back, using the same layout can look monotonous. Renting gives the opportunity to alter the display and graphics instead of working on modifying the existing exhibit every time.

Attend coinciding events

When you have more than one event to attend on the same date simultaneously, you may have to decide between the two when you have a fixed set up. Renting the trade show display allows your representatives to attend all the coinciding events and deliver top-notch presentations. This, in turn, will be beneficial for the company as you can reach out to more and more audience who will be interested in your products.

Affordable

Many believe renting displays for trade shows to be expensive. This is true when you are attending events and exhibitions every other day. But when you are new to trade shows and do not have as many events to attend, renting is a feasible option. You can also rent the accessories required for the show. Renting from local providers is cost-efficient as no additional cost for shipping will be incurred. You get the best quality and designs at budget-friendly rates, letting you to keep the majority of your profits that you earn from your sales lead.

Convenient

Most rental displays are designed to be easily packed, installed and moved, making them a convenient option. The providers generally assist with the installation which is an added advantage. Since they are easy to install, it is less time-consuming and you have more time to start your presentation and reach out to prospective clients.

Renting services allow you to explore a variety of trade show display ideas and find out what is the best for your brand. Exhibit Express have different types of displays on rent that you can choose for your next event.