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Why Automation Testing Tools Aren’t Enough to Drive Quality?

by Qualitia Soft Qualitia Soft - Test Automation

In today's world, technology is growing by the day. A faster and easier life is what the world demands, and following the system of demand and supply, IT companies across the world are investing both money and human resources to cater to this need. However, it’s not just about new ideas and making them available, it’s also about making sure that they function in the way they were supposed to. Although software testing was being conducted for decades, the slow pace and the unreliable nature of manual efforts wasn't serving the purpose. So, to solve this challenge, automation testing tools were introduced.

The arrival of automation testing tools made the quality assurance process much simpler. Especially repetitive tasks such as regression testing.  However, the quality assurance procedure, demands way more than the use of automation testing tools. It requires a sharp-minded QA team that considers quality to be their topmost priority. The issue is that testing teams often fail to understand the vitality of their roles. But just like everything else, this aspect can be taken care of as well.

Aligning QA Teams with the Business Outcome

Organizations can make QA teams understand the importance of their role through effective communication. At the end of the day, what is it that a business demands? - New clients, retaining existing clients and boosting revenue. And how is this possible? - By offering solution-based products and services that make life simpler. While developers do a great job in the creation of these products and services, only quality assurance professionals can make sure that it is living up to its claims.

So at a more strategic level, here’s what can be done:

  • Teamwork: It is important to inculcate a team approach between Development and QA from the very beginning.  Frequent interactions between the two not only help develop clarity but also help avoid misunderstandings.  As individuals, these two teams are often caught pointing fingers at each other, however, if a team spirit is adhered to, then together their focus can be aligned to providing a breakthrough solution, thereby achieving the business goals.
  • Customer-centric Approach: While working on a project, having a customer-centric approach would work wonders for a QA team. Focussing on usability and customer satisfaction can be a game-changing attitude in the quality assurance process.
  • Feedback Mechanism: Collecting and sharing reviews and feedback with QA teams is yet another great way of making them aware of what the customer thinks of the product. Knowledge of the user experience can enable QA teams to take corrective actions quickly.


Today, as the market has gotten more competitive, organizations have come to realize the importance of quality assurance. Companies across the globe have seen that the lack of strategically planned QA practices won’t just cost them the failure of worthwhile products but will also lead to a loss in revenue and stain their image. While automation testing tools, have made life easier for testing teams across the globe, the quality assurance procedure will not be 100% successful until QA professionals understand the vitality of their role. By using the above-mentioned practises you can align your QA team with the business outcome.

If you’re looking for an automation testing tool that will increase the productivity of your testing team by up to 5 times, then Qualitia’s script-less automation tool is the one for you. It reduces the time spent on regression testing by 60%. Further on, it’s simplicity and ease-of-use allows even manual testers and SMEs to automate, that too without any prior training.


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About Qualitia Soft Junior   Qualitia Soft - Test Automation

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Joined APSense since, October 6th, 2016, From Pune, India.

Created on Nov 26th 2018 03:20. Viewed 283 times.

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