When you need more than just a voice over actor

The job of a voice over artist is a holistic one. It is not just about voice training and a good artist surpasses all these boundaries to present to you the best of his abilities. It is a creative job and requires personal caliber and creativity that is so subjective that it is more dependent on the person than any rule book or guidebook you can imagine. Every artist brings his own streak into your product and it is this independence that distinguishes an excellent artist from an average one. There are products and services of your company that need this nuance. The product might be very special to you, or might be strategic and financially very significant or the marketing strategy needs this kind of input. Whatever the need be, when you need more than just a voice over actor, here are a few things that you should be keeping your eye on:

1.       The understanding- The level of understanding and capability that an actor has influences their productivity to a very large extent. The understanding does not have to be limited to just the part he is performing, but also of your requirements, of the demands of the product and of the ideas and goals of the company. They have to be open-minded about the overall project and not just be concerned with their part.

2.       Their personal nuance- As we discussed, every artist has their own distinguishing feature. This feature of theirs might or might not work for you. All you can do is look for someone whose personality and art falls in line with your requirements. So, it is better to keep in mind that the best voice over actor may not be in perfect sync with your needs and you may have to try out many before you get the one that you need.

3.       How open they are to suggestions- It is very easy to find voice over actors who are so confident of their craft that they are unaccepting of any directions. They believe their work to be all-encompassing and to be so fluid that it suits the requirements of all. However, you may want certain changes or modulations or would want to so something that does not sit well with the actor. A good artist will always be accommodating of your suggestion nd would take them into consideration.

Voiceover Grid is one such agency that has a band of voice over artists and not actors and the former fulfil all the criterions that we mentioned. 

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Created on Mar 30th 2020 05:51. Viewed 386 times.

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