What Vital Features to Look for When Redesigning Hotel Website

A website’s design is one of the crucial elements that an audience find attractive while visiting any site, and it also plays a key role in the success of an online brand. Website designing is a never-ending stream, and every year new features get included that can create a great impact on the look of any website. So, redesigning a website is a good idea to revamp its customer base. A hotel website redesigning is a great way to draw the attention of targeted customers and improve the site’s structure as per the audience's interest.  

Hotel Web redesign feels like a challenging task to many – especially when it needs creative decisions. Due to such challenges, hoteliers often avoid taking risks and partner with the best hotel web design company to redesign the site effectively to attract the eyes of the audience and make them book a room at the property.   

Here are the must-have features a hotelier should look upon while partnering with a web design company in Australia.  

High-Resolution Images  

The main objective of developing and designing a website is to attract hotel guests and have them book rooms. Visuals and images are powerful elements that can provide information about the brand and website.   

While redesigning a website, make sure that it contains the aesthetic and high-quality images of the hotel’s lobby, rooms, front & exterior, work area, reception, gyms, pool and any other speciality of the hotel. These images let prospective guests wonder what it would be like to stay in the hotel.   

Webpage Loading Speed  

After a time, every website starts losing its aura because of obsolete web design or low web page speed. Therefore, when it comes to redesigning hotel webpage, the next aspect is to look for augmenting loading speed.  

The loading speed plays a huge role in retaining customers and improving search ranking. Ask the web designers to optimize the images and video file sizes to impact the page load speed.  

Online Direct Bookings  

Nowadays, people prefer to do online booking rather than calling the receptionist to book a room. Therefore, it has become essential to include a direct booking plugin in a website. The booking engine offers convenience to guests to view, select, and book their desired hotel rooms through the online booking feature. Along with booking, the plugin also helps guests estimate their stay bills within a click. A reliable web development agency in Australia will help choose an effective plugin that allows guests to process their bills with ease. 

Live Chat 

It is one of the advanced features that can make a website stand above its competitors. Enabling this feature can give venue to site visitors to drop questions and query without even calling the customer representatives. This feature can help interact customers in a direct way which ultimately helps enhance customer’s trust on a brand. 

Conclusion 

In the end, redesigning a hotel website can significantly enhance the growth in bookings and provide an opportunity to build on customer base. It is recommended to look upon the above-points to redesign a hotel website from a trusted web design agency.  

When looking for the best web development & design agency in Australia – choose O2 digital. It has been creating and providing quality website design and high impacted website development services to its clients with the possible outcome strategies. Contact the team for developing and designing an outstanding hotel website.